Assistant Director of CRM Operations

University of Maine

Orono (ME)

On-site

USD 55,000 - 64,000

Full time

14 days+

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Benefits offered by this job

Tuition benefits
Comprehensive insurance coverage
Retirement plan options

Job summary

University of Maine in Orono is seeking a CRM Operations professional to support new student enrollment by configuring and tracking campaigns in Salesforce and TargetX. The role encompasses data monitoring across inquiry and counselor territory data, and imports, with back-up support for PeopleSoft data extractions.

The position collaborates with Admissions, Admissions Operations, and Marketing & Communications to ensure timely, accurate communications and data integrity.

Qualifications

  • Bachelor’s degree and experience with large administrative databases.
  • Strong written and oral communication skills.
  • Recent and demonstrated experience with query writing and email campaigns (drip campaigns).
  • Ability to work with multiple projects and deadlines simultaneously.
  • Demonstrated ability to work independently and in collaborative teams.
  • Experience scripting in Microsoft Excel or Google Sheets; CRM experience; SQL and HTML knowledge.

Responsibilities

  • Configure and track communication campaigns in Salesforce and TargetX environments.
  • Monitor inquiry data, counselor territory data, and data imports.
  • Serve as backup for PeopleSoft data extractions when needed.
  • Collaborate with Admissions, Admissions Operations, and Marketing & Communications teams.

Skills

CRM experience
SQL
HTML
Excel/Google Sheets scripting
Campaign management
Multitasking

Education

Bachelor’s degree
Master’s degree (preferred)

Tools

Salesforce
TargetX
PeopleSoft
Power BI (optional)

Job description

This position supports new student enrollment efforts through configuring and tracking communication campaigns with the Salesforce and TargetX environments. As a critical part of the role, this position builds on campus admissions events within Salesforce CRM and all supporting systems. This position supports the admissions teams by monitoring inquiry data, counselor territory data, and data imports. This will position will also serve as a backup for the director when the director is not able to refresh PeopleSoft data extractions. This position will interact with members of the admissions team, admissions operations, and members from the Marketing & Communications departments. Typical hiring range for this position is $55,000 to $64,000commensurate with qualifications and experience.

Please review the Assistant Director of CRM Operations job description for more information.

About the University:

The University of Maine is a community of more than 11,900 undergraduate and graduate students, and 2,500 employees located on the Orono campus, the regional campus in Machias, and throughout the state.

UMaine is a land, sea and space grant university, and maintains a leadership role as the University of Maine System's flagship institution. UMaine is the state's public research university and a Carnegie R1 top-tier research institution, dedicated to providing excellent teaching, research and service for Maine, the nation and the world. More information about UMaine is at umaine.edu.

The University of Maine offers a wide range of benefits for employees including, but not limited to, tuition benefits (employee and dependent), comprehensive insurance coverage including medical, dental, vision, life insurance, and short and long term disability as well as retirement plan options.

  • tuition benefits (employee and dependent)
  • comprehensive insurance coverage including medical, dental, vision, life insurance, and short and long term disability
  • retirement plan options

UMaine is located in beautiful Central Maine. Many employees report that a primary reason for choosing to come to UMaine is quality of life. Numerous cultural activities, excellent public schools, safe neighborhoods, high quality medical care, little traffic, and a reasonable cost of living make the greater Bangor area a wonderful place to live. Visit the Maine Office of Tourism to learn more about what the Bangor region has to offer.

Qualifications:
  • Bachelor’s degree and experience with large administrative databases
  • Demonstrated written and oral communication skills
  • Recent and demonstrated experience with query writing and email communication (drip) campaigns
  • Ability to work with multiple projects and deadlines simultaneously
  • Demonstrated ability to work independently and in collaborative teams.
  • Technical skills
    • Demonstrated capacity to manage spreadsheets; this includes scripting in either Microsoft Excel or Google Sheets
    • Experience working directly with CRM
    • Experience in building queries or programming in SQL and HTML
    • Experience working with multi-faceted communication plans (preferably in higher education contexts)
Preferred:
  • Master’s degree or equivalent education and experience
  • Familiarity with data analytics tools such as R, Python/Pandas
  • Familiarity with version control concepts and tools (e.g. Git and GitLab)
  • Familiarity with MS Power BI or similar BI products
  • Familiarity with large administrative datasets such as PeopleSoft (with a focus on PS Campus Solutions)
Other Information:

For full consideration, materials must be submitted by 4:30p.m. EST on October 31, 2026.

For questions about the search, please contact search committee chair Michael Kelly at mjkelly@maine.edu.

The successful applicant is subject to appropriate background screening.

The University of Maine System (the System) is an equal opportunity institution committed to fostering a nondiscriminatory environment and complying with all applicable nondiscrimination laws.

Consistent with State and Federal law, the System does not discriminate on the basis of race, color, religion, sex, sexual orientation, transgender status, gender, gender identity or expression, ethnicity, national origin, citizenship status, familial status, ancestry, age, disability (physical or mental), genetic information, pregnancy, or veteran or military status in any aspect of its education, programs and activities, and employment.

The System provides reasonable accommodations to qualified individuals with disabilities upon request.

If you believe you have experienced discrimination or harassment, you are encouraged to contact the System Office of Equal Opportunity and Title IX Services at 5713 Chadbourne Hall, Room 412, Orono, ME 04469-5713, by calling 207.581.1226, or via TTY at 711 (Maine Relay System).

For more information about Title IX or to file a complaint, please contact the UMS Title IX Coordinator at www.maine.edu/title-ix/.

Clery Act

The Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act, or Clery Act, mandates that all Title IV institutions, such as the University, prepare, publish and distribute an Annual Security Report, (ASR) and provide notice of the availability of the ASR to all prospective employees.

This report consists of two basic parts: disclosure of the University’s crime statistics for the past three calendar years; and disclosures regarding the University’s current campus security policies.

You may view the University’s Annual Security Report.

If you wish to have a paper copy of the ASR or you need to have a copy of the ASR in an accessible format, the University will provide such a copy upon request.

Please contact: UMaine Police Department, 81 Rangeley Rd., The University of Maine, Orono, ME 04469-5794, or call 207.581.4053.

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