Assistant Director, Marketing & Business Development

Simon Property Group

Palo Alto (CA)

On-site

USD 70,000 - 113,000

Full time

10 days ago

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Job summary

Simon Property Group at Stanford Shopping Center in Palo Alto seeks a marketing/sales professional to drive revenue through mall assets, media, and programming. You will generate local clients, analyze budgets, and support sponsorship deals from contracting to reporting.

The role requires 3+ years in sales/marketing with strong negotiation, event management, and budgeting skills, plus retail/advertising knowledge. Some travel and flexible hours may apply.

Qualifications

  • BA or BS degree with emphasis in marketing or business.
  • 3 years of experience in sales, sponsorship, strategic marketing, event management, and budgeting.
  • Knowledge of retail management, marketing and advertising and working knowledge of the media industry.
  • Exceptional negotiating skills.

Responsibilities

  • Identify, create, and sell revenue opportunities through strategic positioning of mall assets, media assets, and mall programming to achieve sales goals.
  • Generate prospective clients in local markets through cold calling, networking, reviewing publications and targeted outreach plans.
  • Review and understand Marketing budget, Marketing financials and related reports.
  • Support administrative elements and approvals of sponsorship/event deals including contracting, deal entry, proof of performance, payment collection, contract renewal, revenue forecasting and reporting.
  • Assist in developing solid on-going relationships with partners and sponsors to address performance, execution, and growth potential.
  • Assist in completion of all associated sales reporting including weekly inventory verification and updating and management of inventory requests.
  • Review center sales and traffic trends and reports.
  • Assist with promotion and implementation of platform programs and measuring results.
  • Manage local production and use of on-mall collateral and materials.
  • Participate in Manager on Duty rotation and staff meetings; uphold other management responsibilities.
  • Write and create retailer correspondence and communications.
  • Maintain an up-to-date media contact list and build a network of media contacts.
  • Convey sales and market information to the center’s leasing representative and provide marketing support as needed.
  • Coordinate tenant and partner meetings with DMBD.

Skills

Sales experience
Strategic marketing
Sponsorship
Event management
Budgeting
Negotiation
Communication skills

Education

BA or BS degree in marketing or business

Tools

Excel
PowerPoint

Job description

Job Location:

Stanford Shopping Center

PRIMARY PURPOSE:

This position is responsible to assist in the creation, development, and implementation of the overall revenue generation strategies and strategic marketing direction of the shopping center and in order to meet corporate property business and marketing objectives.

PRINCIPAL RESPONSIBILITIES:

The successful candidate’s responsibilities will include, but not be limited to:

  • Under the direction of the DMBD, identify, create, and sell revenue opportunities through strategic positioning of mall assets, media assets, and mall programming in order to achieve the sales goals of the property
  • Generate prospective clients in local markets through cold calling, networking, reviewing applicable publications and targeted outreach plans
  • Review and understand Marketing budget, Marketing financials and various related reports
  • Support administrative elements and approvals of sponsorship/event deals including contracting, deal entry, proof of performance, payment collection, contract renewal, revenue forecasting and reporting
  • Assist in the development of solid on-going relationships with partners and sponsors to address performance, execution, and future growth potential
  • Assist in the completion of all associated sales reporting including weekly inventory verification and updating as well as management of individual inventory requests
  • Frequently review and understand center sales and traffic tends and reports
  • Assist with the promotion and implementation of platform programs in a professional and timely manner and measuring of results
  • Responsible for managing the local production and use of on-mall collateral and materials.
  • Participate in Manager on Duty rotation as needed, attend staff meetings and uphold other relevant management responsibilities
  • Assist in writing and creating retailer correspondence and communications.
  • Work with DMBD to keep an up-to-date media contact list and build a network of media contacts
  • Along with the DMBD, convey sales and market related information to the center’s leasing representative. Provide necessary marketing information and assistance as necessary
  • Assist DMBD with coordinating tenant and partner meetings
MINIMUM QUALIFICATIONS:
  • BA or BS degree with emphasis in marketing or business
  • 3 years of experience in sales, sponsorship, strategic marketing, event management, and budgeting
  • Knowledge of retail management, marketing and advertising and working knowledge of the media industry
  • Exceptional negotiating skills
  • Event planning experience
  • Well-developed oral and written skills
  • Sound fiscal management and budgeting skills
  • Excellent word processing, Excel, and Power Point skills
  • Flexibility to work varied schedules including weekends and evenings
  • Some overnight travel required

The salary range for this position is $69,604.25 - $113,041.58. Actual compensation within that range will be dependent upon various factors, including an individual’s skills, experience and qualifications and the geographic location of the job. It is uncommon for an individual to be hired at the top end of the pay range.

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