Arts & Events Marketing Manager

L'Alliance New York; New York (NY); On-site; USD 36,000 - 50,000; Full time

Job summary

L'Alliance New York is seeking a full-time temporary Arts & Events Marketing Manager to lead marketing plans for Crossing The Line and Animation First events, as well as gala and other programs.

The role, based in New York, is a six-month assignment from Sept 1, 2026 to Feb 28, 2027, offering a hybrid work model (4 days on-site, 1 remote). You’ll collaborate across departments to drive audiences and revenue.

Qualifications

• Bachelor’s degree or equivalent experience in a related field.
• Strong written and verbal communication skills.
• Bilingual French/English is a plus.
• Deadline- and detail-oriented with strong organizational skills.
• Collaborative mindset and ability to work with multiple stakeholders.
• Willingness to work evenings and weekends for events.

Responsibilities

• Coordinate and execute marketing plans for events and festivals.
• Collaborate cross-departmentally to align on strategy and execution.
• Monitor, analyze, and report on event ticket sales.
• Develop brand-aligned marketing materials with design and content teams.
• Produce copy for emails, web, blogs, print materials, and social media.
• Track timelines and deliverables across concurrent projects.
• Route assets for approval and distribute as needed.
• Engage with venues, vendors, and partners professionally.

Skills

Arts & events marketing

Written & verbal comms

Bilingual French/English

Deadline & detail oriented

Collaborative

Evenings & weekends availability

Education

Bachelor's degree in liberal arts or related fields

Tools

Microsoft Office

Adobe Creative Suite

Raiser's Edge/NXT

Ticket Tailor

Job description

Job Title: Arts & Events Marketing Manager

Department: Marketing & Communications

Reports to: Vice President of Marketing and Communications

Designation: Temporary, Non-Exempt

Salary: $26-$36/hour

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Start Date: September 1, 2026

End Date: February 28, 2027

Work Model: Hybrid(4 days on-site, 1 remote day per week)

Schedule: Typically 10:00 a.m. to 6:00 p.m., Monday through Friday. Schedules may vary depending on events and business needs.

To spread joie de vivre through language, culture, and connection!

Attracting over 150,000 visitors annually, L'Alliance New York is the city's premier center for French language and francophone arts and cultures. As an independent, not-for-profit organization, L'Alliance New York's mission is to provide our members and students with engaging French language classes and audacious multi-disciplinary programming that celebrates the diversity of francophone cultures and creativity around the world.

L'Alliance New York is internationally known for offering the largest selection of fully-immersive French language courses for students aged one to 101, and for its renowned cultural programming including the annual Bastille Day celebration that takes place on New York's famed Madison Avenue, attracting over 50,000 visitors each year; the Crossing The Line arts and performance festival that engages NYC cultural institutions in bringing dynamic international artists to audiences; Animation First, the biggest animation festival in the U.S; and the Comic Arts Fest, celebrating the intersection of American and francophone comic arts.

Position Overview

L'Alliance New York is currently looking for a full-time temporary Arts & Events Marketing Manager for a fixed-term six-month position, with a start date of September 1, 2026 and an end date of February 28, 2027. The Arts & Events Marketing Manager will work closely with the other members of the marketing team and colleagues across departments to coordinate and execute marketing plans for L'Alliance New York's events and to meet revenue goals.

Key Responsibilities

• Coordinate and execute marketing plans for events in the Crossing The Line and Animation First festivals, Cinema programming, wine tasting series, and Family Saturdays, as well as the Gala de L'Alliance New York and other events.
• Collaborate with Cultural Programming, Development, Operations, the Executive Office, artists, and external partners to align on strategy and execution.
• Monitor, analyze, and report on event ticket sales.
• Develop brand-aligned marketing materials to promote events in collaboration with the marketing and design teams as well as the cultural programming and development departments.
• Produce copy for emails, web pages, blog posts, and print materials, advertising, and social media.
• Track timelines, deadlines, and deliverables across multiple concurrent projects.
• Route marketing assets for approval, trafficking and distributing them as needed.
• Communicate in a professional manner with co-presenters, venues, vendors, and other partners.
• Pursue new opportunities to promote and activate the L'Alliance New York brand.
• Coordinate with Development and Executive Office on VIP recognition, seating, and photography.
• Collaborate with the box office manager on seating and ticketing strategies.
• Ensure consistent brand representation at all L'Alliance events.
• Work with, manage, and support vendors as needed.
• Attend events on evenings and weekends as needed.
• Familiarity with Microsoft and Adobe suites and CMS platforms such as Raiser's Edge/NXT and Ticket Tailor.

The job description above is not an exhaustive list of duties. The person in this role will be expected to perform different tasks as necessitated by the role and the overall business objectives of L'Alliance New York.

Who You Are

• Are passionate about marketing the arts.
• Love working in mission-driven nonprofit organizations.
• Have strong written and oral communication skills.
• Thrive on deadlines.
• Are well-organized.
• Can juggle multiple priorities without breaking a sweat, shifting gears when necessary.
• Communicate proactively and keep everyone in the loop.
• Demonstrate strong attention to detail without losing sight of the bigger picture.
• Like collaborating to bring creative concepts to life from initial creative idea to final production.
• Are adaptable, resourceful, and unflappable in a fast-paced environment.

Experience & Qualifications

• Must hold valid U.S. work authorization.
• Strong background in arts and event marketing.
• Bachelor's degree in the liberal arts or related fields, or equivalent experience.
• Excellent written and verbal communication skills.
• Bilingual French/English is a plus.
• Deadline- and detail-oriented.
• A collaborative mindset and an ability to work effectively with multiple stakeholders.
• Available to work on evenings and weekends at L'Alliance New York events as needed.

Employment at L'Alliance New York is at-will, meaning that either the employee or the organization may end the employment relationship at any time, with or without cause or notice, unless otherwise specified in a written agreement.

If you require a reasonable accommodation to participate in the application or interview process, please reach out via the same email address.

L'Alliance New York is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, creed, color, marital status, religion, gender, sexual orientation, national origin, disability status, citizenship status, protected veteran status, or any other characteristic protected by law.