Art Director, DTC

Sharkninja; New York (NY); On-site; USD 98,000 - 150,000; Full time

Job summary

SharkNinja, a global product design and technology company, seeks an Art Director to join the Global Creative DTC team in New York City. Lead digital retail creative for Shark and Ninja across Amazon A+, brand stores, and PDPs with strong craft and commercial impact.

You will partner with retail and DTC groups to ensure premium on-brand experiences, translate product briefs into compelling retail assets, and shape the evolution of our design system across key partners.

Qualifications

• 6+ years of experience in art direction, digital design, or creative direction
• Portfolio demonstrating Amazon/retailer.com creative
• Knowledge of Amazon creative specs, A+ modules, Brand Store architecture
• Experience with major retailers/brands
• Strong graphic design, layout, and typography
• Familiar with AI generative creative tools and platforms

Responsibilities

• Lead design and art direction of Amazon A+ content, Premium A+, brand stores, and sponsored creative
• Develop and maintain Amazon Brand Store design for Shark and Ninja
• Translate briefs into retail-specific creative communicating features and value
• Collaborate with teams to align creative with calendars and strategies
• Develop frameworks and templates for efficient retail creative production
• Stay current on Amazon best practices and retailer capabilities
• Contribute to SharkNinja's creative standards and design system
• Present concepts and strategies to stakeholders

Skills

Art direction

Digital design

Creative direction

Amazon A+ content

Brand Store design

PDP creative

Typography

Figma

Adobe Creative Suite

OpenAI/Claude

AI Generative Creative

External talent management

Presentation to stakeholders

Project management

Consumer electronics familiarity

Tools

Adobe Creative Suite

Figma

OpenAI

Claude

Job description

Art Director, Creative DTC (Global)

Reports To: Associate Creative Director, Creative DTCGlobal

Team: Creative DTC,Global

ABOUT SHARKNINJA

SharkNinjais a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positivelyimpactpeople’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proventrack recordof bringing disruptive innovation to market and developing one consumer product after another has allowedSharkNinjato enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than4,100associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.

At SharkNinja, we’re building an AI-native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in.

THE ROLE

We're looking for an Art Director to join our Global Creative DTC team, based in New York City and focused on bringing Shark and Ninja to life at the point of digital sale. As the Art Director, you'll lead the creation of best-in-class retail and marketplace creative, including Amazon A+ content, brand stores, and retailer.com product detail pages across our key retail partners. You'll combine strong design craft with a sharp commercial instinct, creating work that's as visually compelling as it is effective at driving conversion.

WHAT YOU'LL DO

• Lead the design and art direction of Amazon A+ content, Premium A+, brand stores, and sponsored creative for Shark and Ninja product lines
• Develop and maintain Amazon Brand Store design across Shark and Ninja, ensuring a premium, on-brand shopping experience
• Translate product briefs and launch strategies into retail-specific creative that communicates features, benefits, and value propositions with clarity and impact
• Partner with the NPD creative team to adapt global launch assets for channel specs and best practices
• Collaborate with DTC and retail sales teams to align creative with promotional calendars, retail windows, and category strategies
• Develop creative frameworks and templates that bring consistency and efficiency to retail creative production
• Stay current on Amazon creative best practices, A/B testing tools (Manage Your Experiments), and emerging retailer.com capabilities
• Contribute to the development and evolution of SharkNinja's creative standards and design system
• Present creative concepts and strategies to internal stakeholders

WHAT YOU BRING

• 6+ years of experience in art direction, digital design, or creative direction, with a meaningful focus on Amazon and/or retailer.com creative
• Portfolio demonstrating strong Amazon A+, brand store design, and retailer PDP creative across a range of products or categories
• Deep knowledge of Amazon creative specs, A+ content modules, Brand Store architecture, and Sponsored Brand creative formats
• Experience designing for major retailers and brands
• Excellent graphic design, layout, and typography
• Familiar with producing AI Generative Creative using node-based systems: Flora,Weavy
• Proficiency using Open AI or Claude
• Proficiency in Figma and Adobe Creative Suite
• Strong understanding of social content formats and platform-specific creative best practices
• Experience briefing and managing external creative talent
• Excellent communication skills, comfortable presenting to senior stakeholders and cross-functional partners
• Highly organized and able to manage multiple projects simultaneously
• Experience with consumer electronics, beauty, or lifestyle brands preferred

WHY SHARKNINJA

• Work on two of the most recognized consumer brands in the world
• Be part of a fast-moving, entrepreneurial team that ships at scale
• Shape the future of creative within DTC, from brand storytelling to conversion optimization
• Collaborative, high-performance culture built around the OE (Outrageously Extraordinary) mindset
• Competitive compensation, benefits, and opportunity for growth

Salary and Other Compensation

The annual salary range for this position is displayed below. Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate.

Pay Range

$97,500 - $149,500 USD

The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, flexible spending accounts, health savings accounts (HSA) with company contribution, 401(k) retirement plan with matching, employee stock purchase program, life insurance, AD&D, short-term disability insurance, long-term disability insurance, generous paid time off, company holidays, parental leave, identity theft protection, pet insurance, pre-paid legal insurance, back-up child and eldercare days, product discounts, referral bonus program, and more.

Our Culture

At SharkNinja, we don’t just raise the bar—we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.

What We Offer

We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. To gether, we won’t just launch products— we’ll disrupt entire markets.

We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture [e-mail]