Area Sales Representative - TX

Dorman Products; Texas; Remote; USD 65,000 - 95,000; Full time

Job summary

Dorman Products, based in Texas, seeks an Area Sales Representative (ASR) to drive sales and brand awareness across distribution channels in TX and the north-central US. This road-warrior role requires substantial travel and residence near a major airport hub (Dallas, Houston, or Austin).

The ASR will be the primary contact for technicians and shop owners and will support distributors and retailers, with travel 60% or more and lifting up to 20 pounds as needed.

Qualifications

• Bachelor's degree in business, automotive technology or related field preferred.
• 3+ years of applicable sales experience.
• Proficient with Microsoft Office tools; intermediate Excel and PowerPoint.

Responsibilities

• Drive sales, profitability and awareness of Dorman Products through distribution, in support of the area business plan achievement.
• Drive brand & product awareness across all levels of distribution to increase sales.
• Support trade shows, customer sales/training, visits, and promotions.
• Work with customers to optimize inventories, communicate promotions, resolve issues, and identify new product opportunities.
• Travel as required to cover TX and north-central US territory.

Skills

MS Office

MS Excel

PowerPoint

Self-starter

Education

Bachelor's degree in business/ automotive tech or related field

Job description

Dorman was founded on the belief that people should have greater freedom to fix motor vehicles. For over 100 years, we have been driving new solutions, releasing tens of thousands of aftermarket replacement products engineered to save time and money, and increase convenience and reliability. Founded and headquartered in the United States, we are a pioneering global organization offering an always-evolving catalog of automotive, heavy-duty and specialty vehicle products. Today, we have more than 3,800 employees across 29 different locations, with a family of brands that also includes SuperATV and Dayton Parts. Reaching a revenue of $2.13 billion in 2025, Dorman is publicly traded under the stock ticker DORM.

Everyone who works at Dorman is called a Contributor. We need everyone, regardless of role and experience, to contribute to our success. That means everyone has a unique ability to make an impact on the business. We encourage all our Contributors to bring their authentic selves to work. The freedom to pursue new ideas, offer different perspectives, and grow in your career is fundamental to working at Dorman.

Job Summary

The Area Sales Representative (ASR) wlll be based in Texas (supporting customers located in TX and north-central US) and supports sales by being the boots-on-the-ground contributor who serves as the primary contact for technicians and shop owners, and the secondary contact for warehouse distributors and retailers within their area of responsibility. This is a road warrior position that requires travel outside of the assigned area based on business needs. To best serve our customers in this expansive territory, candidates must reside near a major international airport hub in Dallas, Houston, or Austin (such as DFW, IAH, or AUS).

Primary Duties

• Drive sales, profitability and awareness of Dorman Products through distribution, in support of the area business plan achievement.
• Drive brand & product awareness across all levels of distribution in order to increase sales.
• Support of trade show representation, customer sales/counter person training, jobber/technician visits, changeover assistance and more.
• Work with customers to optimize store inventories (Top 250/500 GAP Analysis), communicate promotions, resolve complaints (e.g. Labor Claims) and communicate new product opportunities.
• Expand marketing material distribution and new product announcement enrollment to assist our customers.
• Other duties as assigned.

Qualifications

• Proficient with Microsoft Office tools; intermediate skills in MS Excel and PowerPoint
• Self‑starter who thrives in a remote office environment.

Travel Requirement: Ability to travel 60% or more of the time, including weekend travel as needed.

Physical Requirement: Capability to lift 20 pounds.

Working Conditions: While performing the duties of this job, the employee is regularly required to reach, swivel, carry items from one building to another, and speak and actively listen. Noise level is usually moderate.

Education / Experience

• Bachelor's degree in business, automotive technology or a related field preferred.
• 3+ years of applicable sales experience.

The US base salary range for this full-time position is $65,400 to $95,200. This role is also eligible for a bonus. The actual base pay offered to the successful candidate will depend on multiple factors, including but not limited to job‑related knowledge and skills, experience, business needs, geographical location, and internal pay equity. Compensation decisions are made based on the specific facts and circumstances of each role and candidate.

As a Dorman US contributor, you (and eligible dependents, as applicable) will have access to medical, dental, vision, basic life insurance, paid time off (sick/vacation), and Paid Parental Leave. U.S. employees are entitled to paid holidays, floating holidays, and paid time off starting in their first year of employment depending on hire date. You are also able to participate in our 401k retirement plan (with company match and profit‑sharing) and Discounted Employee Stock Purchase Plan.

Dorman Products is an equal opportunity employer; we value a combination of ideas, perspectives, and cultures at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sex, gender identity, sexual orientation, age, marital status, veteran status, or disability status. EEO/AA Employer M/F/D/V. www.DormanProducts.com