Analyst, Programmatic

Interpublic; United States; Hybrid; USD 60,000 - 71,000; Full time

Job summary

OMG23 | Walt Disney Account | Programmatic

OMG23 is the Omnicom Media Group agency dedicated to Disney properties, handling planning, buying and execution of integrated ad campaigns across key brands and networks. This hybrid role sits in Burbank, CA, focusing on programmatic management for Walt Disney Studios and associated platforms.

Bring 1+ year in programmatic media, DV360 experience, and strong Excel/data skills to optimize display, video and OOH campaigns for a premier entertainment client.

Qualifications

• Bachelor's degree or relevant experience.
• 1+ years in programmatic in digital media, advertising, strategy, or partnerships.
• DV360 experience required.
• The Trade Desk and Amazon a plus.
• Comfortable managing campaigns across display, video and OOH.
• Pro with Excel and data organization.
• Excellent communication skills both written and verbal.

Responsibilities

• Set up and optimize programmatic campaigns across DSPs including DV360, The Trade Desk and Amazon.
• Monitor pacing, campaign flights, and budgets.
• Keep internal documents up-to-date including pacing charts, optimization logs, and trafficking sheets.
• Troubleshoot and collaborate across teams to keep campaigns on track.
• Support day-to-day client communication, and campaign documentation.
• Pull reports, track KPIs, and highlight performance insights.

Skills

Campaign management

Excel proficiency

Communication skills

Problem solving

Education

Bachelor's degree or relevant experience

Tools

DV360

The Trade Desk

Amazon Ads

Job description

Agency: OMG23 is the Omnicom Media Group agency dedicated to Walt Disney Studios, Disney+ and Disney's multiple television networks. At OMG23, we have the privilege of partnering with Disney on the planning, buying and implementation of its integrated ad campaigns for some of the entertainment industry's most iconic brands. Our Walt Disney Studios team works on titles that include a wide variety of blockbuster films distributed under the Walt Disney Studios, Marvel Studios, Lucasfilm, Pixar Animation Studios, Walt Disney Animation Studios, 20th Century, and Searchlight banners. We are also proud to be Disney's Agency of Record for their premier television networks including ABC, ABC News, Disney Channels, Freeform, National Geographic and FX. We live movies and TV. If you do too, see below for an opportunity to join our team.

The Job:

OMG23 | Walt Disney Account | Programmatic

What You'll Do:

Campaign Management

• Help set up and optimize programmatic campaigns across DSP’s including DV360, The Trade Desk and Amazon
• Monitor pacing, campaign flights, and budgets
• Keep internal documents up-to-date including pacing charts, optimization logs, and trafficking sheets
• Troubleshoot and collaborate across teams to keep campaigns on track

Client Team Collaboration

• Support day-to-day client communication, and campaign documentation
• Stay current on account verticals and industry trends
• Partner with internal teams and vendors to understand tools, data, and platforms

Analytics and Insights

• Pull reports, track KPIs, and highlight performance insights
• Ensure proper tagging, and trafficking processes are accurate
• Share learnings to improve future campaigns

You Bring:

• Bachelor's degree or relevant experience
• 1+ years in programmatic in the digital media, advertising, strategy, or partnership space
• DV360 experience required
• The Trade Desk and Amazon a plus
• Comfortable managing campaigns across display, video and OOH
• Pro with Excel and data organization
• Excellent communication skills both written and verbal
• Strong communicator (written and verbal)
• Flexible and adaptable in fast-moving environments
• Proactive problem-solver with sharp critical thinking
• Breaks down complex ideas into simple, actionable takeaways

This is a hybrid role based in Burbank, CA. #LI-MC1 California: $60,000-$70,500

To the extent permissible by local law, Omnicom's policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.

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