Analyst - Marketing Engineering

World Wide Technology; Maryland Heights (MO); Hybrid; USD 71,000 - 107,000; Full time

Benefits offered by this job

Health benefits

401k with company match

Tuition reimbursement

PTO & holidays

Parental leave

Pet insurance

Employee discount program

Job summary

World Wide Technology is seeking an Analyst to join our Marketing Engineering team in St. Louis, MO. You will bridge marketing needs with engineering work, shaping automated workflows, integrations, and ML-driven insights powering campaigns, content, events, and partner programs.

The role requires 3+ years in business analysis, comfort with AI tools, strong data reasoning, and excellent communication. We value proactive problem solvers who own a workstream end to end in a hybrid environment with

Qualifications

• 3+ years in business analysis, systems analysis, process design, consulting, or a comparable role translating business needs into working solutions.
• Demonstrated experience designing or configuring something non-trivial and automated, with tradeoffs explained.
• Hands-on experience with AI and LLM-based tools beyond casual use.
• Strong analytical and critical thinking skills, with ability to decompose a messy process into steps, inputs, decisions, outputs.
• Data literacy - understand data lifecycles and source of truth across systems.
• Able to read technical documentation and API references to understand workflows.
• Excellent written and verbal communication skills, with ability to facilitate sessions.
• Experience in testing, QA, and root cause analysis.
• Ability to build effective stakeholder partnerships.

Responsibilities

• Understand how marketing tools and data fit across content, campaigns, events, research, and partner systems.
• Learn internal frameworks and determine what can be reused or extended to answer new requests.
• Own intake and triage: clarify, size, set expectations, route and manage backlog.
• Embed with marketing teams to identify repetitive tasks that can be automated.
• Turn learnings into design: workflows, data touchpoints, success criteria, failure handling.
• Build with internal frameworks and low-code tools; collaborate with engineers on larger pieces.
• Test delivered solutions and guide user acceptance testing.
• Run demos, write documentation and runbooks, and enable teams to operate independently.
• Measure impact and suggest improvements or retirements where needed.
• Work in an Agile cadence and leverage AI tools in daily workflow.

Skills

Business analysis

Automation design

AI tools

Analytical thinking

Data literacy

Technical reading

Communication

Testing & QA

Stakeholder management

Tools

Jira

Shortcut

Job description

World Wide Technology (WWT) strives to make a new world happen. WWT's work benefits clients and partners as much as it does its people and community across the globe.

Founded in 1990, WWT brings together strategy, deep technical expertise and world-class partnerships to help public and private sector organizations design, build and scale intelligent AI, digital, cybersecurity, cloud and infrastructure solutions. Through its Advanced Technology Center (ATC)—a collaborative ecosystem featuring state‑of-the-art hardware and software—WWT enables clients and partners to conceptualize, test and validate innovative technology and then deploy solutions at scale using its global integration and distribution capabilities.

With more than 14,000 team members and over 60 locations globally, WWT's culture—grounded in core values and leadership philosophies—has been recognized by Fortune® and Great Place to Work for its commitment to innovation, trust and creating a great place to work for all. WWT provides products and services to large enterprise, global service provider and public sector clients in up to 130 countries across six continents. Softchoice, a World Wide Technology company, supports commercial and SMB markets in the U.S. and Canada.

Want to work with highly motivated individuals on high-performance teams? Join WWT today!

What is the Internal WWT IT Team, and why join?

The Internal WWT IT team is the backbone of our company’s technological infrastructure, ensuring seamless operations and continuous innovation. Our team is dedicated to managing and supporting the company’s technology infrastructure, ensuring the smooth operation of hardware, software, networks, and data systems, while providing top‑notch technical support to employees.

By joining the Internal WWT IT team, you will play a crucial role in maintaining the efficiency and security of our IT environment, enabling the company to achieve its strategic goals. The Internal IT team offers the opportunity to work in a dynamic and collaborative environment, where your contributions will have a direct impact on the company's success. If you are passionate about technology and eager to take on new challenges, we encourage you to apply and join our team.

World Wide Technology has an opportunity for an Analyst to join our Marketing Engineering team. We build the software and automation that marketing runs on: agentic workflows, custom applications and internal experiences, integrations with partner systems, and ML‑based analysis that surfaces insights to the business. Our work reaches across the whole marketing organization - content creation, research, events, partner programs, campaign operations, and the data underneath all of it.

The team is small and lean. Everyone here wears several hats, and the work gets done together rather than passed between roles. This position brings a dedicated business analysis discipline to an engineering‑focused team, connecting what marketing needs with what we build.

Your first job is to learn two things well: how marketing teams work and what tools and data they depend on, and what our own frameworks and platforms can already do. Many requests can be met by combining what we have built rather than starting from scratch, and recognizing those cases is a large part of the value of this role. You will own the front door for incoming requests - clarifying them, sizing them, and keeping a prioritized queue. From there you help design the solution, build what you can inside our frameworks, and work with our engineers and data scientists on the larger pieces. You will not be doing this alone.

Two adjacent functions sit with our partner teams rather than here: campaign performance reporting belongs to Marketing Analytics, and campaign platform administration belongs to Marketing Operations. Clear career paths exist to Senior Analyst, Lead Analyst, and beyond.

What You’ll Do

• Become the person who understands how marketing's tools and data fit together across content, campaigns, events, research, and partner systems - which system owns which records, where the source of truth lives, and how information moves between them.
• Learn our internal frameworks, platforms, and existing applications well enough to know what can be reused, extended, or composed to answer a new request.
• Own intake and triage. Requests come to you first: clarify them, size them, set expectations with the requester, route them, and keep a visible, prioritized backlog in our work tracking tools.
• Embed with marketing teams to learn how their work gets done today, and identify the steps where automation would take the most repetitive and error‑prone work off their plate.
• Turn what you learn into a design: what the workflow does, what data and tools it touches, where a person stays in the loop, what happens when it fails, and how you will know the output is good enough. You will do this with our engineers, not in isolation.
• Build what you can inside our frameworks and low‑code tooling, and partner with our engineers and data scientists on the larger pieces - custom applications, deeper integrations, and ML‑driven analysis - designing and building alongside them rather than handing over a spec.
• Test what gets built, including the harder problem of evaluating output that is not identical every run. Guide user acceptance testing with the people who asked for the work.
• Enable and evangelize. Run demos, working sessions, and office hours; write the documentation and runbooks; make marketing teams confident operating what we deliver without us in the room.
• Measure impact - cycle time, error rate, output quality, and how much more a team is able to take on - and be willing to recommend reworking or retiring something that is not earning its keep.
• Work in an Agile cadence with the rest of the team, and use AI tools as part of your own daily workflow.

Qualifications

• 3+ years in business analysis, systems analysis, process design, consulting, or a comparable role translating business needs into working solutions.
• Demonstrated experience designing or configuring something non‑trivial and automated, and the ability to walk us through the tradeoffs you made and where it could break. We care considerably more about this than about which tools you used.
• Hands‑on experience with AI and LLM‑based tools beyond casual use. You understand prompting and context, and you have seen these systems fail in ways traditional software does not.
• Strong analytical and critical thinking skills, with the ability to decompose a messy human process into steps, inputs, decisions, and outputs.
• Data literacy - you can reason about where data lives, which system is the source of truth, and how records relate across systems, and you have the persistence to build that picture for an unfamiliar set of tools.
• Comfortable reading technical documentation and API references independently, and reading configuration or code well enough to understand what a workflow is doing.
• Excellent written and verbal communication skills, with the ability to facilitate working sessions and present to stakeholders.
• Experience in testing, QA, and root cause analysis of issues.
• Ability to build effective stakeholder partnerships.

Strongly Preferred

• Familiarity with any part of the marketing domain - content production, events, research, partner programs, campaign structure, or audience segmentation. Deep expertise in any one area is not required.
• Exposure to agent frameworks, orchestration tooling, or emerging standards for connecting AI systems to enterprise tools and data.
• Familiarity with work management tools such as Shortcut, Jira, or similar.
• Proven track record of independently owning a workstream or product area end to end.
• Experience introducing a new capability or way of working to an audience that was not asking for it.

A Note on the Technical Bar

You will notice this posting does not ask for a programming language. That is deliberate. We believe the leverage in this work is shifting away from syntax fluency and toward sound judgment about configuration, guardrails, data, and how people and agents divide up a workflow. We have staffed the team accordingly, and there are experienced engineers here who lead the problems that require custom code. If you write code, that is welcome and useful. If you do not, it will not hold you back - but you do need to be technical enough to reason about how systems fit together and to tell a working solution from one that only looks like it works.

Location and Travel

This role is based in St. Louis, Missouri, on a hybrid schedule of a few days per month onsite. Strong remote candidates will be considered, with less than 10% travel to St. Louis.

Who You Are

The right person for this role is confident, self‑managed, and does not wait to be told there is a problem. Beyond the qualifications, we are looking for someone who is:

• A problem solver who takes ownership and sees things through.
• Efficient and organized - you prioritize well and rarely need to be chased down.
• Intellectually curious - you pick up new domains quickly and enjoy learning how things work.
• A critical thinker who asks why, looks for patterns, and connects dots others miss.
• Analytically minded - comfortable with data and able to use it to tell a story and drive decisions.
• A strong communicator with great soft skills - you build relationships easily and know how to read a room.
• A go‑getter who looks for opportunities to add value beyond what is assigned.

Certain states and localities require employers to post a reasonable estimate of the salary range. A reasonable estimate of the current base pay range for this position is $71,200 to $106,800 annually. Actual salary will be based on a variety of factors, including shift, location, experience, skill set, performance, licensure and certification, and business needs. The range for this position in other geographic locations may differ. Certain positions may also be eligible for variable incentive compensation, such as bonuses or commissions, that are not included in the base pay.

The well‑being of WWT employees is essential. When it comes to our benefits package, WWT has one of the best. We offer the following benefits to all full‑time employees:

• Health and Wellbeing: Health (Medical & Prescription), Dental, and Vision Care, Onsite Health Centers (MO & IL), Employee Assistance Program, Wellness program
• Financial Benefits: Competitive Pay, Profit Sharing, 401k Plan with Company Matching, Life and Disability Insurance, Flexible Spending Accounts, Tuition Reimbursement
• Paid Time Off: PTO & Holidays, Parental Leave, Medical Leave, Military Leave, Bereavement, Day of Caring
• Additional Perks: Family Planning Benefits, Nursing Mothers Benefits, Voluntary Legal, Voluntary Supplemental Accident/Illness/Hospital, Voluntary ID Theft, Pet Insurance, Employee Discount Program

Note: This is not an all‑encompassing list and should not be used as a complete description of the plan’s benefits. For more information, see our US Benefits Website

We strive to create an environment where all employees are empowered to succeed based on their skills, performance, and dedication. Our goal is to cultivate a culture of belonging that encourages innovation, collaboration, and respect for all team members, ensuring that WWT remains a great place to work for all!

World Wide Technology is an Equal Opportunity Employer.

If you have any questions or concerns about this posting, please email [e-mail].