AMER Regional Demand Marketing Lead

Miro

San Francisco (CA)

On-site

USD 144,000 - 228,000

Full time

14 days+
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Job summary

Miro is seeking an experienced senior regional marketing manager to contribute to the strategy, execution and localized impact of our marketing efforts in North America. This role is critical for driving pipeline and revenue growth in a key market.

Reporting to the Head of Regional Marketing (AMER), you will collaborate with Sales, Customer Success, Product Marketing and other teams to deliver high-performing regional programs, identify gaps and relentlessly track progress through to closed-won

Qualifications

  • 7+ years of B2B SaaS marketing experience.
  • Proven track record designing and executing full-funnel campaigns.
  • Deep knowledge of the AMER B2B tech landscape and buyer journeys.

Responsibilities

  • Contribute to the regional marketing plan for AMER, translating GTM goals into pipeline strategy.
  • Lead end-to-end regional activities including events, ABM, and field programs to accelerate pipeline.
  • Align with sales, marketing and cross-functional teams to hit targets.
  • Inform planning with insights on customer needs and regional competition.
  • Collaborate with digital marketing and demand gen for field execution and follow-up.
  • Work with regional partners and partner marketing to include ecosystem in programs.
  • Regularly report ROI, regional performance, and pipeline contributions to leadership.
  • Own the marketing budget and demonstrate strong ROI.

Skills

B2B SaaS marketing
Full-funnel campaigns
Cross-functional collaboration
Campaign management
AI-first mindset

Tools

Salesforce
Marketo

Job description

Miro is seeking an experienced senior regional marketing manager to contribute to the strategy, execution and localized impact of our marketing efforts in North America. This role is critical for driving pipeline and revenue growth in a key market.

Reporting to the Head of Regional Marketing (AMER), you will collaborate with Sales, Customer Success, Product Marketing and other teams to deliver high-performing regional programs, identify gaps and relentlessly track progress through to closed-won

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