Amazon & Walmart PPC Strategist — Drive ROI

Valid8 Financial, Inc.; Chesterfield (MO); Hybrid; USD 52,000 - 76,000; Full time

Benefits offered by this job

401(k)

Health Insurance

Vision Insurance

Paid Time Off

Job summary

ZQUARED is seeking a PPC Specialist to drive Amazon and Walmart advertising campaigns, update and optimize performance, and manage ad spend to maximize ROI. You will collaborate with cross-functional teams and Brand Partners to meet performance objectives and manage stakeholder expectations.

In the role, you will monitor KPIs such as RoAS, CPC, Impressions, ACOS, and Ad Position, and participate in ongoing optimization and strategy development with the team.

Qualifications

• Bachelor's degree in marketing, business administration, or a related field.
• 1-3 years of experience in advertising, digital marketing, or a related role.
• Strong analytical skills and a data-driven approach to decision-making.
• Ability to manage multiple advertising campaigns simultaneously.
• Self-motivated with a strong sense of ownership.

Responsibilities

• Collaborate with Advertising Manager to implement advertising management strategies aligning with company goals.
• Support cross-functional teams and Brand Partners to meet account objectives.
• Attend weekly Advertising meetings and provide data-driven insights.
• Attend Brand Management meetings to discuss advertising strategies.
• Meet with Trellis monthly to review goals and updates.
• Attend client meetings in support of Advertising Manager.
• Monitor Amazon cases and resolve advertising issues promptly.
• Maintain CRM records in Hubspot.
• Perform other tasks as assigned by Advertising Manager.
• Monitor campaign ACOS and budgets to optimize spend.
• Assist in implementing advertising strategies and optimizing performance.
• Track ROAS and budgets to ensure compliant spending.
• Update performance weekly and report monthly metrics.
• Stay updated on Amazon and Walmart advertising opportunities.

Skills

PPC management

Amazon Ads

Walmart Ads

ROAS optimization

Data analysis

Campaign optimization

Cross-functional collaboration

Education

Bachelor's degree in marketing or business

Tools

Amazon Seller Central

Walmart Seller Center

Hubspot

Skubana

Google Suite

Job description

ZQUARED is seeking a PPC Specialist to drive Amazon and Walmart advertising campaigns, update and optimize performance, and manage ad spend to maximize ROI. You will collaborate with cross-functional teams and Brand Partners to meet performance objectives and manage stakeholder expectations.

In the role, you will monitor KPIs such as RoAS, CPC, Impressions, ACOS, and Ad Position, and participate in ongoing optimization and strategy development with the team.