AI-Powered Paid Media Manager

Appspace; Tampa (FL); Hybrid; USD 80,000 - 100,000; Full time

Benefits offered by this job

Generous PTO

Remote work opportunities

Paid company holidays

Casual dress work environment

Medical, dental, and vision coverage

401(k) plan

Paid parental leave program

Job summary

Appspace is seeking a Digital Marketing Manager to enhance paid media performance through strategic budget management and optimize website conversions. The role requires in-depth expertise in B2B SaaS digital marketing, supporting the marketing & revenue teams for effective campaign execution.

The ideal candidate must have 5+ years of experience in managing substantial paid media budgets while demonstrating adaptability in a fast-paced environment. Appspace offers competitive salaries and various benefits to support employee well-being.

Qualifications

• 5+ years managing substantial B2B SaaS paid media budgets.
• Hands-on use of AI-driven marketing workflows.
• Expert-level command of paid media platforms.
• Practical experience using B2B intent platforms.
• Strong analytical skills for budget decisions.
• Understanding of CMS management and CRO best practices.
• Ability to tie digital spend to revenue outcomes.
• Bias for action in a rapidly changing environment.

Responsibilities

• Own and optimize paid media programs.
• Manage multi-channel paid media budgets.
• Develop quarterly paid media plans.
• Define and own paid media KPIs.
• Run structured A/B tests on ads.
• Optimize performance and conversion on the website.
• Collaborate with marketing & revenue teams.

Skills

Paid Media Expertise

AI-Augmented Execution

Platform Mastery

ABM & Intent Data

Analytical Rigor

Web & CRO Fluency

Revenue Mindset

Adaptability

Tools

Google Ads

LinkedIn Campaign Manager

Meta Ads

GA4

GTM

SFDC reporting

Job description

Appspace is seeking a Digital Marketing Manager to enhance paid media performance through strategic budget management and optimize website conversions. The role requires in-depth expertise in B2B SaaS digital marketing, supporting the marketing & revenue teams for effective campaign execution.

The ideal candidate must have 5+ years of experience in managing substantial paid media budgets while demonstrating adaptability in a fast-paced environment. Appspace offers competitive salaries and various benefits to support employee well-being.