AI-Powered B2B Marketing Strategist (Remote)

Harris Computer; North Carolina; On-site; USD 70,000 - 90,000; Full time

Benefits offered by this job

Career growth opportunities

Medical, dental, vision benefits

Paid time off (vacation + personal)

401(k) and Life insurance

Employee stock ownership

Job summary

MEDHOST, a division of Harris Computer, seeks a hands-on B2B marketer to bring healthcare technology solutions to market through product marketing, integrated campaigns, digital marketing, sales enablement, and audience-focused messaging. This role will collaborate across teams to turn priorities into go-to-market programs and sales-facing deliverables, leveraging AI and data to optimize marketing efforts.

The ideal candidate will move across disciplines, translating market needs into actionable

Qualifications

• Bachelor’s degree or equivalent experience in Marketing, Business, Communications, or related field.
• 4+ years of progressive B2B marketing experience across product marketing, integrated marketing, digital marketing, messaging, demand generation, or go-to-market execution.
• Healthcare technology, healthcare IT, enterprise technology, or similarly complex B2B experience preferred.
• Experience supporting product launches, positioning, buyer messaging, and sales enablement with a strong understanding of customer value and differentiation.
• Proficient with generative AI, prompting, and AI-assisted workflows in professional marketing.
• Strong writing, editing, and messaging skills for clear audience-focused communication.
• Ability to execute integrated and digital marketing across web, email, search, social, and content channels including SEO and AI visibility practices like AEO/AIO.
• Familiarity with CRM, marketing automation, analytics, research, and other marketing technology platforms.

Responsibilities

• Support go-to-market strategies and product launches, coordinating messaging, audiences, assets, channels, and timelines.
• Translate product capabilities and market needs into clear value propositions and audience-focused messaging.
• Collaborate with R&D, Sales, Customer Success, and stakeholders to understand product direction and market opportunities.
• Develop and execute product marketing and sales enablement deliverables, including launch materials, campaign assets, webpages, and sales tools.
• Write and edit marketing communications for clarity, persuasion, and brand consistency.
• Apply generative AI for research, analysis, ideation, content development, and marketing workflow improvement.
• Plan and execute integrated marketing initiatives across web, email, search, social, webinars, and customer communications.
• Support website content, SEO, and AI visibility efforts (AEO/AIO) and landing pages to improve visibility and conversion.
• Conduct market, customer, audience, and competitive research and translate findings into actionable marketing recommendations.
• Manage multiple projects from planning through completion with quality and deadlines.

Skills

B2B marketing

Healthcare IT

Product launches

AI in marketing

Messaging & copywriting

CRM & marketing automation

Education

Bachelor’s degree in Marketing, Business, Communications or related field

Tools

CRM software

Marketing automation tools

Content management systems

Job description

MEDHOST, a division of Harris Computer, seeks a hands-on B2B marketer to bring healthcare technology solutions to market through product marketing, integrated campaigns, digital marketing, sales enablement, and audience-focused messaging. This role will collaborate across teams to turn priorities into go-to-market programs and sales-facing deliverables, leveraging AI and data to optimize marketing efforts.

The ideal candidate will move across disciplines, translating market needs into actionable