AI Platform Product Marketing Manager (Bedrock/AgentCore)

Amazon; Arlington (VA); On-site; USD 119,000 - 176,000; Full time

Benefits offered by this job

Health Insurance

RSUs (restricted stock units)

Paid time off

Job summary

Amazon is seeking a Product Marketing Manager - Tech to define positioning and drive launches for Bedrock and AgentCore. You will translate AI capabilities into compelling narratives for developers and architects, collaborating with product, engineering, and field teams to accelerate adoption.

You will own launches, develop content strategies, and partner across functions to ensure successful GTM motions while shaping the narrative for AWS’s AI-native offerings.

Qualifications

• Bachelor's degree in a relevant field or equivalent work experience
• Experience working cross functionally with tech teams
• 3+ years in product marketing, technical marketing, developer relations, or product management for technical/infrastructure products
• Demonstrated ability to create technical content (blogs, presentations, demos, whitepapers) for developer audiences
• Experience presenting to both technical and non-technical executive audiences
• Experience marketing AI/ML, developer tools, or cloud infrastructure products
• Familiarity with the AI agent/agentic AI landscape
• Analytical mindset: use data to inform positioning and measure launch effectiveness

Responsibilities

• Own positioning and launch execution for Bedrock/AgentCore capabilities from messaging through launch and post-launch
• Translate architectures into customer value with technical narratives, blogs, demos, and references
• Gather signals from customer conversations, competitive intel, analyst feedback, and usage data to inform strategy
• Develop expertise and represent it in field enablement sessions and customer conversations
• Drive adoption with technical audiences via targeted content strategies
• Collaborate with product management, developer relations, solutions architecture, and sales to align GTM motions

Skills

Cross-functional collaboration

Technical marketing experience

Developer content creation

Executive communications

Data-driven positioning

Education

Bachelor's degree or equivalent

Advanced technical degree or Master's

Job description

Amazon is seeking a Product Marketing Manager - Tech to define positioning and drive launches for Bedrock and AgentCore. You will translate AI capabilities into compelling narratives for developers and architects, collaborating with product, engineering, and field teams to accelerate adoption.

You will own launches, develop content strategies, and partner across functions to ensure successful GTM motions while shaping the narrative for AWS’s AI-native offerings.