AI-Native Marketing Data Platform Architect

Lumen; Lansing (MI); On-site; USD 139,000 - 185,000; Full time

Benefits offered by this job

Health benefits

Life insurance

Wellbeing programs

Job summary

Lumen seeks a Senior Lead Marketing Data Platform Architect in Michigan to define and evolve the marketing data platform. You will drive scalable data products, AI-ready data structures, and governance frameworks, partnering with Adobe, Salesforce, engineering, and analytics to align with marketing goals.

You will lead Databricks implementations, build lakehouse architectures, and establish standards for data modeling, security, and observability, enabling AI-driven personalization, measurement,

Qualifications

• 8+ years in data engineering, platform architecture, or related disciplines.
• Deep Databricks Delta Lake expertise and data governance experience.
• Experience designing modern lakehouse architectures for enterprise data platforms.
• Advanced SQL and data modeling capabilities.
• Experience designing AI-driven data solutions and automation practices.
• Strong metadata management, lineage, and observability know-how.
• Familiarity with Adobe ecosystems (Web SDK, Launch/Tags, Customer Journey Analytics).
• Knowledge of Salesforce architecture and customer data ecosystems.

Responsibilities

• Own the architectural vision and governance for Lumen's marketing data platform.
• Lead design and operational strategy of Databricks as the marketing data platform.
• Define scalable data architectures for analytics, personalization, and AI-driven use cases.
• Establish platform standards for data modeling, ingestion, orchestration, and security.
• Design and govern reusable data products for trusted access to marketing data.
• Drive modernization to improve scalability, reduce technical debt, and accelerate delivery.
• Define governance standards for metadata, lineage, data quality, and lifecycle management.
• Design for AI-native and agentic operations, including monitoring and deployment.

Skills

Databricks

Delta Lake

Data modeling

SQL

AI-native data

Data governance

Stakeholder management

Cloud governance

Tools

Adobe Experience Platform

Salesforce

Azure

Job description

Lumen seeks a Senior Lead Marketing Data Platform Architect in Michigan to define and evolve the marketing data platform. You will drive scalable data products, AI-ready data structures, and governance frameworks, partnering with Adobe, Salesforce, engineering, and analytics to align with marketing goals.

You will lead Databricks implementations, build lakehouse architectures, and establish standards for data modeling, security, and observability, enabling AI-driven personalization, measurement,