AI Graphic Designer for a Marketing Agency (US-based/Remote)

Paired; United States; Remote; USD 70.000 - 100.000; Vollzeit

Benefits dieser Stelle

Fully remote

Flexible hours

Ownership of live ad spend

Zusammenfassung

Paired is seeking an AI Graphic Designer to own static and lifestyle ad creative for Google Ads campaigns (GDN, Demand Gen, PMax). You will research market trends, define audience personas, craft angles, and lead concepting, design, generation, and shipping of assets.

This role blends creative strategy with direct response design and AI tools to produce high-volume, high-conversion assets while iterating on performance data.

Qualifikationen

• Experience in static ecommerce ads for Google (GDN, Demand Gen, PMax).
• Strong knowledge of Google static format set (1:1, 4:5, 9:16, 1.91:1, native).
• Hands-on with AI creative tools used for generating ad assets.
• Portfolio required showing direct response/performance-focused work.

Aufgaben

• Own static and lifestyle ad creative across Google Display Network, Demand Gen, and Performance Max end-to-end.
• Research market, define target personas, identify creative angles.
• Concept, design, generate, and ship ad creative independently.
• Build direct response static ads designed to convert top-of-funnel traffic.

Kenntnisse

Direct response design

AI creative tools

Performance data analysis

Volume testing

Portfolio review

Tools

fal.ai

Higgsfield

Manus

Claude

Jobbeschreibung

We're looking for an AI Graphic Designer to own static and lifestyle ad creative end-to-end for Google Ads campaigns (GDN, Demand Gen, PMax). This isn't just a design execution role; you'll research the market, define audience personas, find creative angles, then concept, design, generate, and ship. You'll be responsible for building direct response statics that convert cold, top-of-funnel traffic, as well as lifestyle imagery that performs across Google's placements.

This role blends creative strategy, direct response design principles, and modern AI creative tools to produce high volume, high-converting ad creative and to keep iterating based on real performance data.

Responsibilities

• Own static and lifestyle ad creative across Google Display Network (GDN), Demand Gen, and Performance Max (PMax) end-to-end
• Research the market, define target avatars/personas, and identify creative angles
• Concept, design, generate, and ship ad creative independently
• Build direct response static ads designed to convert cold, top-of-funnel traffic, not just visually clean creative
• Pair static ads with advertorials as part of the funnel
• Build lifestyle imagery tailored for PMax and Demand Gen placements
• Produce creative at volume across the full Google static format set (1:1, 4:5, 9:16, 1.91:1, and native display sizes)
• Read and interpret performance data to identify what's convertingContinuously test, volume, and variation and iterate based on results

Requirements

• Proven experience designing static ecommerce ads for Google (GDN, Demand Gen, PMax)
• Strong knowledge of the Google static format set (1:1, 4:5, 9:16, 1.91:1, native display sizes)
• Hands-on experience with AI creative tools such as fal.ai, Higgsfield, Manus, and Claude
• Strong grasp of direct response design principles — creative built to convert, not just look good
• Ability to read and act on performance data
• A testing mindset: comfortable producing high volume and variation, and iterating based on what wins
• Portfolio required, showcasing static ad design (ideally direct response / performance-focused work)

Benefits

Fully remote, flexible hours. Full ownership role, no briefs handed to you, no handing layouts off. Work is live on real ad spend within days. Creative tested at volume.