AI-First MarTech Strategy Architect

1000 Accenture LLP Company; New York (NY); On-site; USD 66,000 - 196,000; Full time

Benefits offered by this job

401(k) plan

Bonus opportunities

Paid holidays

Paid time off

Job summary

Accenture Song is seeking a Senior Consultant to reimagine clients' marketing technology stacks for an AI-first world. You will guide enterprise clients through evaluating, designing, and implementing AI-native martech ecosystems that drive measurable business outcomes.

You will lead engagements, design architectures integrating generative AI, analytics, and automation, and advise on vendor selections while mentoring junior consultants.

Qualifications

• 4+ years of experience in marketing technology, digital strategy, or management consulting.
• Hands-on familiarity with AI/ML applications in marketing (generative AI, predictive analytics, personalization).
• Knowledge of major MarTech platforms and how AI capabilities are embedded into them.

Responsibilities

• Lead client engagements to assess martech stacks and opportunities for AI-driven transformation.
• Design AI-native marketing architectures that integrate generative AI, predictive analytics, and automation.
• Advise clients on build‑vs‑buy decisions across the AI/martech vendor landscape.
• Translate ambiguous business goals into concrete technology roadmaps and governance frameworks.
• Partner with client marketing, data, and IT teams to drive adoption and measure ROI of AI initiatives.
• Stay ahead of AI/martech landscape with frameworks and methodologies for client value.
• Mentor junior consultants and contribute to internal capability-building around AI strategy.

Skills

AI in marketing

Martech architecture

Executive communication

Tools

Salesforce Marketing Cloud

Adobe Experience Platform

HubSpot

Segment

Braze

Job description

Accenture Song is seeking a Senior Consultant to reimagine clients' marketing technology stacks for an AI-first world. You will guide enterprise clients through evaluating, designing, and implementing AI-native martech ecosystems that drive measurable business outcomes.

You will lead engagements, design architectures integrating generative AI, analytics, and automation, and advise on vendor selections while mentoring junior consultants.