AI-First Marketing Generalist, Agent Manager

Jobtailor; New York (NY); On-site; USD 120,000 - 180,000; Full time

Job summary

Jobtailor in New York, NY seeks a versatile marketer to own paid media end-to-end across multiple channels, including search, social, and video. You will craft ad copy, videos, and user-generated content, build landing pages, and test creative strategies using AI-powered workflows.

You will translate weekly performance data into actionable budget decisions, reallocate spend, and present concise reports. The role blends strategy, writing, analytics, and creative production in a fast-paced,

Qualifications

• Experience building projects or channels on the internet.
• Ability to delegate work to AI agents and judge output.
• Generalist capability across strategy, copywriting, design, and analytics.
• Experience running paid media budgets across multiple channels.
• Understand IT and HR buyer needs from a marketing perspective.
• Strong creative judgment to improve AI-generated output.
• Ship MVPs quickly and measure results.

Responsibilities

• Direct paid media across search, paid social, display, video, and retargeting.
• Own ad copy, video and UGC concepts, landing pages, testing, spend and budget reallocation.
• Turn weekly paid reports into decisions on what to cut or fund.
• Create webinars, tailored email marketing copy, banners and handouts.
• Produce content for LinkedIn, Twitter, Meta, YouTube, blogs and other channels.
• Operate marketing output through AI-first workflows and agents.
• Provide concise reports on shipped work and performance.
• Lead a two-person marketing function as if ten people.

Skills

Paid media management

Creative content production

AI tool utilization

B2B SaaS marketing

Data-driven decision making

Copywriting

Analytics

Budget management

Landing page creation

Video production

Tools

Zapier

Make

N8n

Retool

AI Agents

Video editing tools

Job description

• Direct paid media across search, paid social, display, video, and retargeting
• Own ad copy, video and UGC concepts, landing pages, creative testing, spend, cost per lead, pipeline contribution, weekly reporting, and budget reallocation
• Turn weekly paid reports into decisions about what to cut, scale, kill, and fund
• Build webinar decks and tailored email marketing copy
• Create tradeshow banner copy, booth messaging, one-pagers, and event handouts
• Produce content for LinkedIn, Twitter, Meta, YouTube, blogs, and other owned channels using text, images, and video
• Produce brand and content output AI-first by drafting with agents, directing output, applying brand judgment, and shipping quickly
• Write and refine agent instructions
• Convert repeatable work into skills and workflows
• Capture successful approaches and promote them into the system
• Own execution end-to-end so the CMO receives decisions rather than tasks
• Provide concise reports on shipped work, performance, and proposed changes
• Operate a two-person marketing function as if it were a ten-person team
• Create ad angles, competitor teardowns, landing pages, paid-account health analyses, product and UGC videos, lead magnets, red-team exercises, and brand-consistency reviews

Requirements

• Experience building things on the internet, such as side projects, newsletters, viral experiments, micro-tools, or channels
• Ability to delegate whole jobs to AI agents and direct and judge their output
• Generalist capability across strategy, copywriting, design, and analytics
• Experience running real paid-media budgets across more than one channel
• Ability to understand IT and HR buyer needs and evaluate marketing output from a customer perspective
• Strong creative judgment and ability to improve AI-generated output
• Ability to work at hacker speed, ship MVPs, measure, and iterate
• Strong writing skills across slides, banners, and LinkedIn posts
• B2B SaaS or developer/IT-audience experience is nice to have
• Hands-on experience with Zapier, Make, n8n, Retool, similar automation tools, and LLM tooling is nice to have
• Design sensibility with deck and basic creative tools is nice to have
• Comfortable with cameras and video-editing tools; willingness to travel to customer sites for shoots is nice to have
• Experience standing up a paid channel from zero is nice to have
• Applicants must submit a LinkedIn profile and resume
• Candidates must show something they built and grew, a marketing agent/workflow/automation they set up, and complete a short live exercise

Demonstrates expertise in managing paid media campaigns across multiple channels, with a strong focus on creative content production and data-driven decision-making. Proficient in leveraging AI tools for marketing automation and enhancing output quality while maintaining a strategic overview of marketing initiatives.

Highest-signal resume keywords

• Paid Media Management
• Creative Content Production
• AI Tool Utilization
• B2B SaaS Marketing
• Data-Driven Decision Making

ATS Optimization Keywords

Hard Skills

• Copywriting
• Analytics
• Creative Testing
• Budget Management
• Landing Page Creation
• Email Marketing
• Content Production
• Performance Reporting
• Ad Copy Development
• Video Production

Soft Skills

• Strong Creative Judgment
• Delegation
• Adaptability
• Collaboration
• Communication

Industry Keywords

• B2B Marketing
• SaaS
• Digital Marketing
• Paid Media
• Event Marketing

Tools & Technologies

• Zapier
• Make
• N8n
• Retool
• AI Agents
• Video Editing Tools