AI-Driven SEO & Digital Marketing Specialist

Aristotle; Washington, Northern (District of Columbia, KY); Hybrid; USD 95,000 - 125,000; Full time

Benefits offered by this job

Medical benefits

401k plan

Stock options

Casual dress code

Job summary

Aristotle, including PredictIt, seeks a versatile SEO & Digital Marketing Specialist to own organic search, AI visibility, analytics, and paid media across both brands. You will manage SEO audits, fixes, and a broad paid media portfolio while turning data into actionable guidance for marketing, content, product, and leadership teams.

The role requires hands-on execution and the ability to switch between consumer acquisition for PredictIt and B2B lead-gen for Aristotle.

Qualifications

• Hands-on experience across SEO, digital analytics, and paid digital marketing.
• Experience conducting comprehensive SEO audits and turning findings into actionable plans.
• Strong working knowledge of GA4, Google Search Console, and related tools.

Responsibilities

• Lead technical, on-page, content, and competitive SEO audits across Aristotle and PredictIt properties and create prioritized roadmaps.
• Analyze site health, crawlability, indexing, and performance; surface issues and opportunities.
• Develop keyword research and align recommendations with consumer and B2B audiences.
• Conduct competitive keyword and content-gap analyses to improve rankings and conversions.
• Perform content inventories and audits to identify gaps and improvements.
• Lead on-page SEO across titles, meta descriptions, headings, and schema.
• Develop visibility strategy for AI-powered search and large language models.
• Collaborate with marketing, content, product, and development teams to implement recommendations.

Skills

SEO

Digital analytics

Paid digital marketing

GA4

Cross-functional collaboration

Education

Bachelor’s degree in marketing or related field

Tools

Google Ads

Meta Ads Manager

BrightEdge

Semrush

Ahrefs

Screaming Frog

GTM (Google Tag Manager)

Job description

Aristotle, including PredictIt, seeks a versatile SEO & Digital Marketing Specialist to own organic search, AI visibility, analytics, and paid media across both brands. You will manage SEO audits, fixes, and a broad paid media portfolio while turning data into actionable guidance for marketing, content, product, and leadership teams.

The role requires hands-on execution and the ability to switch between consumer acquisition for PredictIt and B2B lead-gen for Aristotle.