AI-Driven Product Marketing Manager

Knit; New York (NY); Hybrid; USD 110,000 - 135,000; Full time

Benefits offered by this job

Equity options

Healthcare (medical, dental, vision)

401(k) with company match

Hybrid working

Technology stipend

Job summary

Knit, a NY-based AI-native consumer research platform, seeks a Product Marketing Manager to own launches and sales enablement. You will translate product positioning into launch assets, craft messaging, and build scalable processes that enable the sales team to win deals quickly.

You’ll work closely with the Director of Product Marketing and leverage AI to automate and optimize GTM motions. The role emphasizes cross-functional leadership, continuous improvement, and independent execution in a

Qualifications

• 3–5 years of product marketing experience in B2B SaaS or tech-enabled services.
• Proven ability to coordinate cross-functional stakeholders and hit deadlines.
• Experience building sales enablement programs and onboard curricula.

Responsibilities

• Own end-to-end product launches: timelines, messaging, and stakeholder comms.
• Create scalable launch infrastructure with templates and processes.
• Translate product updates into internal communications for sales.
• Maintain launch assets and partner with Product and Content teams.
• Design evergreen enablement programs and competitive intelligence systems.

Skills

Launch execution

Cross-functional work

AI fluency

Storytelling

Sales enablement

Job description

Knit, a NY-based AI-native consumer research platform, seeks a Product Marketing Manager to own launches and sales enablement. You will translate product positioning into launch assets, craft messaging, and build scalable processes that enable the sales team to win deals quickly.

You’ll work closely with the Director of Product Marketing and leverage AI to automate and optimize GTM motions. The role emphasizes cross-functional leadership, continuous improvement, and independent execution in a