AI-Driven Multi-Channel Marketing Lead

Johnson Screens; New Brighton (MN); On-site; USD 90,000 - 115,000; Full time

Benefits offered by this job

Medical and Prescription DrugInsurance

Dental Insurance

401(k) Plan - 5% Employer Match

Health Spending Account (HSA)

Paid holidays and time off

Job summary

Johnson Screens is seeking an Integrated Marketing Manager in New Brighton, MN to lead multi-channel campaigns across email, social, web, content, and events. You will manage the full lifecycle from concept to results reporting, leveraging HubSpot or Salesforce Marketing Cloud and AI-assisted tools to improve targeting and efficiency.

The role requires 5+ years in integrated marketing, a Bachelor’s in a related field, and hands-on marketing automation experience.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or a related field required.
• 5+ years of integrated or campaign marketing experience with ownership of campaigns from strategy through execution.
• Hands-on experience with a marketing automation platform (HubSpot and/or Salesforce preferred).
• Experience with AI-assisted marketing tools for content creation, personalization, or predictive analytics.
• Experience managing multi-channel campaigns across email, paid/organic social, web, and content.

Responsibilities

• Lead strategy, planning, and end-to-end execution of integrated marketing campaigns across email, paid and organic social, web, content, and events.
• Own full campaign lifecycle from brief development to post-campaign reporting.
• Build and optimize marketing automation workflows in HubSpot and Salesforce Marketing Cloud/Pardot.
• Apply AI-assisted tools for segmentation, personalization, and analytics to improve efficiency and speed.
• Collaborate with product managers, sales, and marketing teams to maintain a consistent brand strategy.
• Translate customer needs into creative briefs and manage asset delivery with internal and external teams.
• Track and report campaign KPIs and use insights to refine targeting and channel mix.
• Design and run A/B and multivariate tests on messaging and offers.

Skills

Campaign management

Marketing automation

AI-assisted marketing

Cross-functional collaboration

Analytical mindset

Education

Bachelor's degree in Marketing/Communications/Business

Tools

HubSpot

Salesforce Marketing Cloud

Pardot

Job description

Johnson Screens is seeking an Integrated Marketing Manager in New Brighton, MN to lead multi-channel campaigns across email, social, web, content, and events. You will manage the full lifecycle from concept to results reporting, leveraging HubSpot or Salesforce Marketing Cloud and AI-assisted tools to improve targeting and efficiency.

The role requires 5+ years in integrated marketing, a Bachelor’s in a related field, and hands-on marketing automation experience.