AI-Driven Brand Strategy Intern (Next Gen Program)

Landor; New York (NY); On-site; USD 28,000 - 34,000; Part time

Job summary

Landor, a WPP company in New York, is seeking a Strategy Intern to support the strategy team with data gathering and analysis to uncover meaningful insights and actionable recommendations for clients.

You will assist in research design, execute analyses, and learn to apply Brand Asset Valuator principles, pulling basic data and synthesizing findings to inform client work. This paid internship offers exposure to leading brand work.

Qualifications

• Support strategy with data gathering and insights.
• Assist in research design and analysis to uncover client insights.
• Apply Brand Asset Valuator principles to pull basic data.

Responsibilities

• Be a source of new brand and design ideas and trends.
• Assist in all aspects of research design, execution, and analysis.
• Structure, analyse, and synthesize primary and secondary research to generate actionable insights.
• Articulate insights to facilitate development of client work.
• Provide support on New Business opportunities as required.

Skills

Research design

Data gathering

Analysis

Insights articulation

AI-assisted analysis

Brand strategy

Tools

Brand Asset Valuator

Job description

Landor, a WPP company in New York, is seeking a Strategy Intern to support the strategy team with data gathering and analysis to uncover meaningful insights and actionable recommendations for clients.

You will assist in research design, execute analyses, and learn to apply Brand Asset Valuator principles, pulling basic data and synthesizing findings to inform client work. This paid internship offers exposure to leading brand work.