AI‑Driven Brand Media Strategy Director

PMG; New York (NY); On-site; USD 120,000 - 150,000; Full time

Benefits offered by this job

Professional Development

Generous Time Off

Parental Leave

Retirement & Pension Plans

Fertility and Family Support

Healthcare

Pet Insurance

Lifestyle Spending Accounts

Commuter Benefits

Annual Bonus

Volunteering Opportunities

AI Enterprise License

Job summary

PMG in New York is seeking a Brand Media Director responsible for crafting innovative media strategies and leading campaigns. You will manage display media ad campaigns, oversee media operations, and build relationships with partners.

The ideal candidate has over 10 years of experience in digital media strategy and campaign management. Join a collaborative team dedicated to creativity and data-driven success.

PMG offers generous paid time off, professional development, and a culture of inclusivity.

Qualifications

• 10+ years in digital media strategy, campaign management, or related field.
• Advanced expertise in Account Planning and Brand Media.
• Hands-on experience with Content Creation and storytelling.
• Ability to work in cross-functional teams to deliver cohesive media strategies.
• Strong command of Marketing Metrics and Planning & Analysis.
• Proficient in data analysis tools for actionable insights.
• Advanced relationship building skills with media platforms.
• Curiosity and adaptability to stay ahead in media innovation.
• Dedicated leadership that fosters collaboration and growth.

Responsibilities

• Manage the strategy and execution of display media ad campaigns.
• Lead execution of cross-channel media campaigns ensuring top performance.
• Oversee media operations and partner management.
• Build and maintain relationships with media partners.
• Identify and negotiate with key publishers.
• Deliver updates and insights showcasing campaign results.
• Mentor and support junior team members.
• Collaborate on high-impact cross-agency projects.
• Utilize AI and technology for process efficiency.

Skills

Digital media strategy

Campaign management

Account Planning

Brand Media

Content Creation

Marketing Metrics

Adobe Analytics

Google Analytics

Microsoft Excel

Relationship building

Education

Bachelor's degree or equivalent experience

Tools

Adobe Analytics

Google Analytics

Microsoft Excel

Job description

PMG in New York is seeking a Brand Media Director responsible for crafting innovative media strategies and leading campaigns. You will manage display media ad campaigns, oversee media operations, and build relationships with partners.

The ideal candidate has over 10 years of experience in digital media strategy and campaign management. Join a collaborative team dedicated to creativity and data-driven success.

PMG offers generous paid time off, professional development, and a culture of inclusivity.