Affiliate Marketing Specialist

Red Dog Media; Henderson (NV); On-site; USD 70,000 - 90,000; Full time

Benefits offered by this job

Group health care insurance

401k plan with match

Flexible PTO

In-office professional chef

Employee development programs

Job summary

A dynamic marketing agency in Henderson is seeking an entry-level Marketing Specialist to drive innovative marketing solutions in resale tickets. This role offers a unique opportunity to maximize PPC marketing profits and progress based on performance in a collaborative environment. Candidates should possess analytical skills and a passion for learning. Competitive compensation between $70,000 and $90,000 is offered, with additional growth potential up to $250,000 for senior roles.

Qualifications

• Bachelor's degree or higher is required.
• Strong quantitative skills in statistics and algebra are essential.
• Eager to learn and contribute at a high-performing level.

Responsibilities

• Maximize profitability through PPC marketing campaigns.
• Manage creation and testing of pay per click campaigns.
• Analyze data sets to discover trends for business strategy.

Skills

Analytical skills

Problem-solving

Data analysis

PPC knowledge

Statistics

Education

Bachelor's degree or higher

Tools

Google Ads

Google Analytics

Microsoft SQL

Power BI

Tableau

Job description

Schedule:

It’s important to note that for our marketing team, our ad campaigns are live 24 hours a day, 7 days a week, 365 days a year. Responsibilities may fall outside of Monday-Friday, 8AM-5PM. Some earlier, later, weekend, and/or holiday hours may be required. At minimum, working a weekend day every four weeks and two holidays per year will be required. That being said, it is expected to maintain a standard 40 hour work week. Employees are encouraged to take a weekday off in lieu of a weekend shift being covered in order to protect a work life balance.

$70,000 - $90,000 / year

Our salary range is based on various factors, including experience and culture fit assessment.

We believe that experience is essential, but we are also focused on candidates who align with our core values and who we are excited to work with.

We understand that salary is an important consideration for job candidates, and we are committed to offering competitive compensation packages.

About the Role:

Join our dynamic team at Red Dog Media, where curiosity fuels our journey as we build a powerhouse performance paid search marketing company. As a Marketing Specialist, your mission is to execute all marketing opportunities in the world of resale tickets! In this role, the company will be relying on you to be an innovative problem solver as you constantly seek new knowledge to become both an expert and leader in the pay per click field.

All Marketing Specialists begin at the entry level, with opportunities to move up based on performance. Senior roles start at $110k+, with potential to earn up to $250k. Progression is based on impact, leadership, innovation and minimum requirements in tenure length and performance assessment scores.

Your Impact:

• Maximize profitability for marketing opportunities while paving the way for future growth and automation
• Ownership over Profit/Loss for pay per click (PPC) marketing campaigns
• Creation, syndication, and management of pay per click campaigns
• Management of tests and experiments
• Develop and refine processes, bidding strategies, documentation and automation
• Leverage various statistical techniques to analyze data sets to discover trends/patterns to make predictions and business strategy suggestions
• Data integrity
• Follows project management from idea to implementation

To learn more about our marketing department, review this breakdown!

A Day In Your Life:

As a Marketing Specialist, your day-to-day will fluctuate as we aren’t looking for someone to pump out the same routine full of monotonous tasks day in and day out. You will deal with constant challenges as you refine and create new processes while managing our portfolio through profit maximization.

Want an inside look into life at Red Dog Media?

Check out this video!

Who You Are:

Our team of Marketing Specialists boasts a rich tapestry of backgrounds, valuing diverse experiences over specific qualifications. We prioritize potential and alignment with our core values – Be a Problem Solver, Be Curious, Be a Championship Teammate, and Be Better Than Yesterday – over prior PPC marketing experience.

If you believe your skills could potentially transfer well to this role and the following traits describe you, we encourage you to apply:

• Have a Bachelor's degree or higher
• A data enthusiast with a knack for solving complex puzzles
• An analytically-minded person with strong skills in statistics and algebra
• Eager to learn and innovate contributing at a high-performing level
• A highly autonomous individual that drives initiatives forward with minimal oversight
• Enjoys a challenge, competitive industry, and gamifying your work
• Performs well under pressure with a sense of urgency
• Values the independent nature of work - getting in the zone and going deep on a subject

Bonus Skills:

• Microsoft SQL (query creation)
• Solid knowledge of Google Ads
• Experience with Google Ads Editor
• Google Analytics
• Microsoft Ads (Bing Ads)
• Conversion rate optimization
• Power BI
• Tableau

In the first 30 days, you will be expected to:

• Demonstrate familiarity with basic terminology and concepts in PPC marketing
• Understand the business model and business environment of affiliate secondary marketing
• Be comfortable addressing performance metrics within the team
• Demonstrate ability to follow meeting topics and process new information
• Begin at least 1 required educational course

In the first 60 days, you will be expected to:

• Provide meaningful contributions to meetings (personal experience + data-driven evidence)
• Demonstrate familiarity with proprietary technology
• Demonstrate familiarity with Google Ads Editor
• Complete 1 educational course

In the first 90 days, you will be expected to:

• Demonstrate ability to successfully cover weekend shift with limited oversight
• Show increased complexity and nuance in work
• Provide higher-level contributions in meetings (case studies, data analysis, process brainstorming, etc.)
• Demonstrate ability to take on smaller process improvement or data analysis tasks
• Complete a project: create a brand new campaign with customized landing page
• Complete two educational courses
• Group health care insurance – 100% of employee premium paid by company
• Dental & vision insurance available - 50% of employee premium paid by company
• 401k plan
• 401k match – immediate vesting up to 5% once eligible
• Flexible PTO
• Beautiful office space with live plants and floor-to-ceiling windows
• All hardware and software tools provided
• Employee development - courses, certifications, workshops etc. provided in order to invest in our employee’s growth
• In-office professional chef – prepares breakfast and lunch daily
• Requested beverages and snacks stocked
• In-office gym space available to all employees
• Employee appreciation program
• Team Time hangouts – each employee eligible for $200/month reimbursed for hanging out with coworkers outside of work
• Regular donations to charity

Why are we hiring right now?

At Red Dog Media, we’re fortunate to have incredible opportunities on the horizon, and hiring helps us ensure we’re ready to capitalize on them. We’re always looking for talented, engaged individuals who align with our core values and can help us achieve our goals as we continue building a powerhouse marketing company.

While we’re proud of our culture and team, we set high expectations when it comes to hiring. We’re not just looking for someone who “fits” a role; we’re searching for the best people who can elevate our culture and bring diverse experiences, perspectives, and ideas to enhance and elevate our work.

That’s why some of our job postings remain open year-round. We keep these opportunities posted because we’re always seeking top performers who will add real value to our team. Our interview process is intentionally thorough and highly competitive, ensuring that every candidate we bring on board not only meets the qualifications but also stands out as someone who embodies the qualities that make Red Dog Media thrive.

Our approach may take time, but it reflects our belief in finding the right person for the right role; someone who shares our commitment to curiosity, problem-solving, and always striving to be better than yesterday.

Join Us

At Red Dog Media, we’re more than just a company, we’re a community. From our beginnings funded by a pair of brother’s poker winnings to our current team of over 60 innovators, we value curiosity, complex problem solving, being championship teammates, and continuous improvement. Our mission is to be ‘The Last Place You’d Want to Work’ as our employee experience is so good, you’ll never want to work anywhere else.

To learn more about our founding story, read our blog post.

To learn more about RDM's vision, review our three-year goals.

Ready to make an impact?

Start by taking this quick survey and let us get to know you better: Culture Index Survey

Once you have applied, we will reach out regarding next steps in the evaluation process!