Advertising Sales Executive

Antietam Broadband; Hagerstown (MD); On-site; USD 18,000 - 20,000; Full time

Benefits offered by this job

Family Medical Plans

Dental and Vision

Company funded HSA

Disability insurance (Short Term)

Disability insurance (Long Term)

Parental Leave

Life insurance and Voluntary options

401(k) with generous match

Paid Time Off

Paid Holidays

Job summary

Antietam Broadband in Hagerstown, MD is seeking an Advertising Sales Executive to drive revenue through cable television and digital advertising. You will nurture current accounts and win new clients with creative campaigns and strong sales skills.

This role involves meeting quotas, managing orders, credit and billing processes, and preparing reports, with uncapped commissions and an OTE of $70,000–$90,000.

Qualifications

• Bachelor’s degree in business, marketing or communications or commensurate work experience.
• 1 year of media experience, preferably digital marketing is required.
• Prior experience with television and digital advertising sales experience preferred.
• Understanding of digital advertising products including SEO, SEM, targeted programmatic display, streaming TV, video pre-roll, email marketing, social media advertising, and device ID.
• Experience in consultative selling process, including pre-call prospecting and setting appointments, completing a needs analysis with potential clients, creating proposals, and presenting and closing business.
• Ability to use a CRM to track sales activity and revenue.
• Ability to use research materials and data to create advertising solution proposals.
• Assist clients with advertising copy and coordinating production and scheduling of advertising with other departments.
• Strong client and agency contacts; well networked.
• Strong desire to bring positive energy and strong sales activity to the team.
• Keen ability to identify and present big picture concepts, yet pay attention to detail.
• Strong written and verbal communication skills.
• Ability to multitask, be detail-oriented and reliable.
• Proficiency in Microsoft Suite of products, CRM and other internal systems.
• Reliable car/transportation and valid driver’s license required.

Responsibilities

• Studies and understands all facets of the media products and services offered.
• Trains in various sales tactics and approaches approved by the company.
• Approaches potential clients through new leads, cold calls, existing relationships, promotional events, or other means.
• Delivers a skilled sales pitch to potential clients, either by phone or in person, to secure a sale.
• Explains the benefits and potential audience of specific media offerings to potential clients.
• Details pricing and negotiates costs when necessary.
• Facilitates successful sales by collecting client information and providing order information to the company.
• Tracks every media purchase to ensure completion and timeliness.
• Keeps accurate notes detailing all client interactions and activities.
• Works to maximize sales and meet quotas in short and long term.
• Maintains excellent relationships with internal and external colleagues and clients.
• Travel to see clients or agency representatives, participate in events and trainings.
• Meet clients outside normal business hours when necessary.
• Bonus compensation plan when exceeding budget and/or exceptional sales performance.

Skills

Sales experience

CRM proficiency

Digital advertising

Negotiation

Communication skills

Organizational skills

Education

Bachelor’s degree in business/marketing/communications

Tools

CRM software

Microsoft Office

Job description

Antietam Broadband
Hagerstown, MD 21740, USA

Description

Antietam Broadband has an immediate opening for an Advertising Sales Executive! We are looking for someone with a winning attitude that is highly motivated. This positionis responsible for generating revenue through the sale of all our cable television and digital advertising products. Asuccessful candidate will enhance relationships with current accounts and target potential advertisers to acquire new accounts. A wide degree of creativity and latitude is expected to develop advertising programs that address client needs and grow revenue. Well-developed organization and planning skills will ensure your success in servicing the account including managing the order, working to reach sales quotas, complying with Company deadlines, handling the credit and billing collection processes, and preparing sales reports for manager. This is a collaborative team based position that requires a solid knowledge of competing media, marketing and industry practices. Your earning potential is uncapped with our commissions!

Job Type:Full-time

Rate: $18,000 – $20,000/year salaried with uncapped commissions

OTE: $70,000 - $90,000/year

Location: Hagerstown, MD (Region)

Responsibilities Include:

• Studies and understands all facets of the media products and services offered
• Trains in various sales tactics and approaches approved by the company
• Approaches potential clients through new leads, cold calls, existing relationship, promotional events, or other means
• Delivers a skilled sales pitch to potential clients, either by phone or in person, to secure a sale
• Explains the benefits and potential audience of specific media offerings to potential clients
• Details pricing and negotiates costs when necessary
• Facilitates successful sales by collecting client information and providing order information to the company
• Tracks every media purchase made to ensure that it is completed accurately and on time
• Keeps accurate notes detailing all client interactions and activities
• Works to maximize sales and meet quotas in the short and long term
• Maintains excellent relationships with all internal and external colleagues and clients
• Travel to see clients or agency representatives, participate in industry or community events and trainings
• Meet clients from time to time outside of normal business hours when necessary
• Bonus compensation plan when exceeding budget and/or exceptional sales performance

You will need to have:

• Bachelor’s degree in business, marketing or communications or commensurate work experience
• 1 year of media experience, preferably digital marketing is required
• Prior experience with television and digital advertising sales experience preferred
• An understanding and knowledge for digital advertising products including SEO, SEM, targeted programmatic display, streaming television, video pre-roll, email marketing, social media advertising, and device ID
• Experience in consultative selling process, including pre-call prospecting and setting appointments, completing a comprehensive needs analysis with potential clients, creating proposals, and presenting and closing business
• Ability to use a CRM to track sales activity and revenue
• The ability to use research materials and data to create advertising solution proposals
• The ability to assist clients with advertising copy and coordinating the production and scheduling of advertising in collaboration with other departments
• Strong client and agency contacts; well networked
• Strong desire to bring positive energy and strong sales activity to the team
• Keen ability to identify and present big picture concepts, yet pay attention to detail
• Strong written and verbal communication skills
• Ability to multitask, be detail-oriented and reliable
• Proficiency in Microsoft Suite of products, CRM and other internal systems
• Reliable car/transportation and valid driver’s license required
• Outgoing personality, Interpersonal Skills, Persuasiveness, Likeability, Confidence, Resilience, Creativity, Adaptability, Organized and good listening skills
• Family Medical (3 plans to choose from), Dental and Vision
• Company funded HSA
• Company Paid Short Term Disability
• Company Paid Long Term Disability with Voluntary option
• Company Paid Parental Leave
• Company Paid Life as well as Voluntary policies
• 401(k) with generous company match
• Paid Time Off
• Paid Holidays

Schurz Communications and its subsidiaries strategic objectives:

• We will attract, invest in, communicate with, and retain top talent.
• We will innovate, partner, experiment and create a better future together.
• We strive to continuously improve operating performance to ensure sustained growth.
• We will dynamically grow revenues by building and nurturing mutually beneficial and profitable customer relationships.

Physical Demands/Working Conditions:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job the employee is:

• Regularly required to talk and hear
• Required to use hands to type, handle objects and paperwork
• Required to use close vision and be able to focus
• Ability to lift to 25 lbs.
• Ability to walk outside including standing and climbing in all types of weather
• Ability to speak with customers clearly and professionally
• Valid Driver's License

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor.