Advancement Communications Strategist

Calvin University; Grand Rapids (MI); On-site; USD 50,000 - 72,000; Full time

Job summary

Calvin University seeks an Advancement Communications Specialist to craft strategic, digitally-focused communications across social media, emails, print, and web. You will coordinate with Marketing, manage content calendars, and apply UX and accessibility best practices to improve end-user experiences.

The role includes writing, editing, and coordinating publications, with some graphic design using Canva across the Calvin University Advancement Division, including alumni and donor engagement.

Qualifications

• Bachelor's degree required.
• 1–3 years in writing, communications, digital media, or marketing.
• Flexible schedule for occasional weekend/evening work.
• Experience with Salesforce and Marketing Cloud preferred.
• Photography skills are a plus but not required.

Responsibilities

• Coordinate and craft messaging across multiple channels with Marketing and Communications.
• Plan long-range publication/content calendars for Advancement communications.
• Create, publish, and evaluate digital and social media content using analytics.
• Develop emails, invitations, brochures, programs, social posts, websites, and calendars.
• Identify usability challenges across websites and email journeys; implement improvements.
• Monitor engagement metrics to inform strategy improvements.
• Source and order merchandise aligned with brand and mission.

Skills

Digital communications

Social media

Content management systems

Data analysis

UX principles

Canva

Graphic design

Writing & editing

Project management

Brand standards

Accessibility guidelines

Discretion/confidentiality

Education

Bachelor's degree

Tools

Salesforce

Marketing Cloud

Job description

Calvin University seeks an Advancement Communications Specialist to craft strategic, digitally-focused communications across social media, emails, print, and web. You will coordinate with Marketing, manage content calendars, and apply UX and accessibility best practices to improve end-user experiences.

The role includes writing, editing, and coordinating publications, with some graphic design using Canva across the Calvin University Advancement Division, including alumni and donor engagement.