Advanced Footwear CMF Designer - Brand Identity & Innovation

Laceless Design; Seattle (WA); Hybrid; USD 104,217 - 156,324; Full time

Benefits offered by this job

Medical, dental, vision insurance

HSA with employer contribution

401K with company match

Paid time off and holidays

Bonus program

Job summary

Brooks Running is seeking a Designer 2 to shape future seasonal product through CMF, identity markers, and graphic storytelling. You’ll align with cross‑functional partners to push brand expression, color, materials, and finishes across global toolboxes.

You will communicate design intent using traditional and AI‑assisted visualization tools, building scalable CMF systems and contributing to future footwear innovation at Brooks’ Seattle HQ.

Qualifications

• Bachelor's degree in related design field or equivalent experience.
• 5+ years of experience in footwear, apparel, graphic, brand, CMF, or related product design.
• Strong portfolio in brand identity markers and graphic systems.
• Logo ideation and application experience.
• CMF design and development expertise.
• Proficiency with AI-assisted tools and visualization platforms.
• Understanding of color, typography, materials, and visual design principles.
• Experience with 3D visualization tools is a plus.
• Proficiency in Illustrator and Photoshop.

Responsibilities

• Create identity markers and CMF concepts that establish distinction across footwear franchises.
• Develop scalable visual identity solutions for multiple product platforms.
• Explore product expression through materials, finishes, and graphics.
• Elevate storytelling via identity markers and graphic elements.
• Research trends, consumer insights, and technology for innovation.
• Prepare CMF specs and technical documentation for sampling and production.
• Use visualization tools to accelerate design development and communication.
• Contribute to seasonal CMF toolboxes and future concept development.

Skills

Brand identity markers

Graphic systems

Logo ideation

CMF design

Product storytelling

Color theory

Typography

AI-assisted visualization

Blender

Rhino

KeyShot

Substance

Illustrator

Photoshop

Education

Bachelor's degree in Footwear/Industrial/Graphic Design

Tools

Blender

Rhino

KeyShot

Substance

Adobe Illustrator

Adobe Photoshop

Job description

Brooks Running is seeking a Designer 2 to shape future seasonal product through CMF, identity markers, and graphic storytelling. You’ll align with cross‑functional partners to push brand expression, color, materials, and finishes across global toolboxes.

You will communicate design intent using traditional and AI‑assisted visualization tools, building scalable CMF systems and contributing to future footwear innovation at Brooks’ Seattle HQ.