AdTech Platform Lead, Growth & AI-Powered ROI

Intuit Inc.; Mountain View (CA); Presencial; USD 215.000 - 290.000; Jornada completa

Descripción de la vacante

Intuit Inc. in San Diego is seeking an M3 Product Manager for Unified AdTech to lead platform strategy and hands-on architecture across Credit Karma and TurboTax. You will drive cross-brand monetization strategies and evolve the AdTech operating model from execution-led to platform-led. You’ll integrate AI/ML into ad operations, champion privacy-safe audience targeting, and align Digital Media, Data Science, and Engineering across business units to maximize ROAS.

Formación

• 10+ years in product management in Advertising Technology or media operations.
• 4+ years of direct people management.
• Fluency with modern AdTech stacks, tag management, and data signals.
• Experience integrating AI/ML into ad operations.

Responsabilidades

• Define multi-year AdTech platform strategy for the Consumer Group.
• Oversee paid media capabilities: DCO across TV and digital, CAPI & signal modernization.
• Lead web and mobile instrumentation roadmap (pre- and post-auth).
• Govern privacy/compliance with Legal and Privacy teams for data use.
• Productize tag governance, automated diagnostics, and signal quality monitoring.
• Build shared signal pipelines and a common conversion taxonomy across verticals.
• Coordinate with Digital Media, Data Science, Core Engineering, and external partners.
• Foster ownership culture, operational excellence, and clear team goals.

Conocimientos

AdTech strategy

Platform & signals

Cross-brand collaboration

Hands-on prototyping

SQL & Python

Vendor management

Herramientas

Tealium

Google Tag Manager

Kochava

AppsFlyer

Snowflake

OpenAI / Claude

Descripción del empleo

Intuit Inc. in San Diego is seeking an M3 Product Manager for Unified AdTech to lead platform strategy and hands-on architecture across Credit Karma and TurboTax. You will drive cross-brand monetization strategies and evolve the AdTech operating model from execution-led to platform-led. You’ll integrate AI/ML into ad operations, champion privacy-safe audience targeting, and align Digital Media, Data Science, and Engineering across business units to maximize ROAS.