Ads Manager (Meta, YouTube, TikTok)

Jobgether; United States; Remote; USD 39,000 - 112,000; Part time

Benefits offered by this job

Fully remote freelance

Flexible hours

Own strategy and performance ownership

Direct host collaboration

Performance-based earnings

Budget scaling potential

Weekly content supply

Employee-style perks

Job summary

Jobgether is seeking a remote, freelance marketing professional to plan, launch and optimize paid advertising campaigns across Meta, Google/YouTube and TikTok. You will drive podcast growth through subscriptions, views and newsletter signups while generating revenue from premium dossiers and partner offers.

You will test audiences, formats and budgets, monitor results with tracking, and continuously optimize ROAS.

Qualifications

• Experience planning, launching and optimizing paid campaigns with measurable outcomes.
• Proven data on cost per subscriber, cost per lead, conversion rate, ROAS.
• Strong understanding of targeting, testing, budgeting, tracking and attribution.
• German language skills—written and spoken—are essential.

Responsibilities

• Develop, launch and manage paid ad campaigns across Meta, Google, YouTube and TikTok.
• Grow podcast metrics: subscribers, views, and newsletter signups.
• Generate revenue via campaigns for premium research dossiers and partner offers.
• Test audience segments, ad formats, messages, and budgets.
• Monitor campaigns and pause/scale based on performance results.
• Leverage podcast episodes, trailers and clips in advertising.
• Set up tracking to measure performance, conversions and revenue attribution.
• Optimize campaigns to reduce CPC/CPA and improve ROAS.
• Start with small test budgets and scale toward monthly target budget.
• Provide concise monthly reports on costs, growth, subscriptions, and revenue.
• Collaborate with the podcast host to align advertising strategy with business goals.

Skills

Paid advertising

Audience targeting

Performance analysis

Budget management

Cross-platform advertising

German fluency

Job description

Accountabilities

• Develop, launch, and manage paid advertising campaigns across Meta platforms (Facebook and Instagram), YouTube/Google Ads, and TikTok.
• Drive podcast growth by increasing YouTube and Spotify subscriptions, episode views, and newsletter registrations.
• Generate revenue through campaigns promoting premium financial research dossiers and partner offers, including brokerage accounts, financial accounts, and investment tools.
• Develop and test different audience segments, creative formats, advertising messages, and budget allocations.
• Monitor campaign performance and pause, adjust, or scale campaigns based on measurable results.
• Leverage weekly podcast episodes, short-form videos, trailers, and clips to create compelling advertising campaigns.
• Set up and maintain accurate tracking systems to measure campaign performance, conversions, and revenue attribution.
• Optimize campaigns against key performance indicators, including cost per subscriber, cost per lead, conversion rates, and return on ad spend (ROAS).
• Start with smaller test budgets and scale successful campaigns toward an anticipated monthly advertising budget of approximately €4,000 once agreed performance targets are achieved.
• Provide concise monthly performance reports covering advertising costs, audience growth, subscriptions, conversions, and generated revenue.
• Work directly with the podcast host to align advertising strategies with audience and business objectives.

Requirements

• Demonstrated experience planning, launching, and optimizing paid advertising campaigns with measurable outcomes.
• Proven expertise in at least two of the following advertising platforms:
• Meta Ads (Facebook and Instagram).
• Google Ads and YouTube Ads.
• TikTok Ads.
• Ability to provide concrete campaign performance data, including cost per subscriber, cost per lead, conversion rates, and ROAS.
• Strong understanding of audience targeting, creative testing, budget optimization, conversion tracking, and campaign attribution.
• Knowledge of advertising policies and platform-specific requirements for financial services and investment-related promotions.
• Ability to connect advertising performance with business outcomes, including audience acquisition, newsletter growth, and revenue generation.
• Fluent German language skills, both written and spoken.
• Interest in financial markets, investing, or trading is an advantage.
• Entrepreneurial mindset, strong analytical skills, and the ability to work independently while taking full ownership of campaign performance.
• Willingness to work under a performance-based compensation model and propose a transparent structure tied to measurable results.

Benefits

• Fully remote freelance arrangement, with the freedom to work from anywhere.
• Flexible working hours and schedule.
• Full ownership of advertising strategy, campaign execution, and performance.
• Direct collaboration with the podcast host, without an intermediary agency.
• Performance-based earning potential, with compensation linked to conversions or a share of revenue generated by your campaigns.
• Opportunity to scale advertising budgets as campaigns achieve agreed performance targets.
• Access to a steady stream of new advertising content through weekly podcast episodes, trailers, and short-form clips.
• Employee-style perks, including vouchers and discounts at more than 1,500 businesses.