AdOps & Programmatic Strategy Lead

Method Recruiting, a 3x Inc. 5000 company; Framingham (MA); On-site; USD 90,000 - 120,000; Full time

Job summary

Method Recruiting is seeking a seasoned Manager, AdOps & Programmatic to lead the advertising strategy across three products and two platforms, driving revenue growth and alignment with product, engineering, and revenue teams.

You will implement new ad networks, optimize mediation, manage data partners for privacy and revenue, oversee outsourced Ad Ops teams, and develop actionable revenue insights for leadership.

Qualifications

• 5+ years of relevant programmatic advertising industry experience.
• Deep understanding of ad tech for display and video inventory including header bidding, mediation, programmatic operations, affiliate marketing, and user privacy.
• Experience with web, mobile web, and in-app ad delivery strategies.
• Knowledge to modify and optimize an ad stack to increase revenue across all partners and demand.
• Client and partner relationship management.
• Experience working with data management platforms.
• Data-driven thinking and excellent quantitative skills.
• Self starter with ad ops and project management skills.
• Excellent written and verbal communication skills.

Responsibilities

• Manage the advertising strategy across 3 products and 2 platforms to grow revenue.
• Work with Product, Engineering, and Revenue teams to plan, deliver, and optimize towards company goals.
• Help the team to technically implement new ad networks, optimize mediation, and troubleshoot technical ad related issues.
• Optimize the rollout and continued performance of ad partners in an ad stack.
• Maintain relationships with ad networks, SSPs, DSPs, and demand partners.
• Engage, implement, and manage data partners to bolster user privacy and ad revenue.
• Develop ad revenue reporting to surface insights and recommendations to leadership to support decision-making and new initiatives.
• Manage outsourced Ad Ops teams working on mobile and web platforms.

Skills

Client relationship management

Data-driven thinking

Project management

Communication

Ad ops experience

Strategic thinking

Negotiation

Tools

Data management platforms

Job description

• Manage the advertising strategy across 3 products and 2 platforms to grow revenue
• Work with Product, Engineering, and Revenue teams to plan, deliver, and optimize towards company goals
• Help the team to technically implement new ad networks, optimize mediation, and troubleshoot technical ad related issues
• Optimize the rollout and continued performance of ad partners in an ad stack
• Maintain relationships with ad networks, SSPs, DSPs, and demand partners
• Engage, implement, and manage data partners to bolster user privacy and ad revenue
• Develop ad revenue reporting to surface insights and recommendations to leadership to support decision-making and new initiatives
• Manage outsourced Ad Ops teams working on mobile and web platforms
  
  

Job Description

Manager, AdOps & Programmatic

In This Role, You Will

• Manage the advertising strategy across 3 products and 2 platforms to grow revenue
• Work with Product, Engineering, and Revenue teams to plan, deliver, and optimize towards company goals
• Help the team to technically implement new ad networks, optimize mediation, and troubleshoot technical ad related issues
• Optimize the rollout and continued performance of ad partners in an ad stack
• Maintain relationships with ad networks, SSPs, DSPs, and demand partners
• Engage, implement, and manage data partners to bolster user privacy and ad revenue
• Develop ad revenue reporting to surface insights and recommendations to leadership to support decision-making and new initiatives
• Manage outsourced Ad Ops teams working on mobile and web platforms
  
  

You Have

• 5+ years of relevant programmatic advertising industry experience
• Deep understanding of ad tech for display and video inventory which includes header bidding, mediation, programmatic operations, affiliate marketing, and user privacy
• Experience with web, mobile web, and in-app ad delivery strategies
• Knowledge to modify and optimize an ad stack to increase revenue across all partners and demand
• Client and partner relationship management
• Experience working with data management platforms
• Data-driven thinking and excellent quantitative skills
• Self starter who can bring past Ad Ops experience and project management skills to the table
• Excellent written and verbal communication skills