Admissions & Market Growth Strategist

West Tennessee Post Acute; Jackson (TN); Vor Ort; USD 65.000 - 95.000; Vollzeit

Zusammenfassung

West Tennessee Post Acute in Jackson, TN seeks an Admissions and Marketing Manager to drive admissions, referral development, and census growth through hospital and community outreach.

The role requires building relationships with case managers, discharge planners, physicians, and senior partners; traveling regionally; and delivering education on services such as rehabilitation and long‑term care.

Qualifikationen

• Bachelor’s degree preferred; equivalent combination of education and relevant experience may be considered.
• Minimum of two years in healthcare admissions, marketing, or related healthcare setting preferred.
• Proficiency with Microsoft Office, email, referral platforms, electronic records, census tracking tools, or related systems preferred.

Aufgaben

• Develop and evaluate admissions and marketing strategies to meet census goals and business development objectives.
• Prioritize referral opportunities and analyze market needs to strengthen admissions and pipelines.
• Analyze census data, payer mix, market activity, and competitors to identify growth opportunities.
• Build and manage relationships with hospital case managers, discharge planners, physicians, and community partners.
• Conduct in-person hospital, physician office, and community visits to promote services and capabilities.
• Educate referral sources on specialty programs and admission requirements; serve as a resource on placement options.
• Develop outreach plans for hospitals, referral sources, and community groups; travel locally and regionally as needed.
• Prepare and deliver educational presentations to referral sources; collaborate on marketing initiatives with leadership.
• Maintain marketing, census, admission, and outreach tracking reports for planning and analysis.
• Ensure HIPAA compliance and confidentiality in handling resident and referral information.

Kenntnisse

Healthcare admissions

Marketing

Referral development

Relationship management

MS Office

Ausbildung

Bachelor’s degree in healthcare administration, business, marketing, communications, or related field

Tools

CRM systems

EHR systems

Microsoft Office

Jobbeschreibung

West Tennessee Post Acute in Jackson, TN seeks an Admissions and Marketing Manager to drive admissions, referral development, and census growth through hospital and community outreach.

The role requires building relationships with case managers, discharge planners, physicians, and senior partners; traveling regionally; and delivering education on services such as rehabilitation and long‑term care.