Administrator- Account

Walman Optical; Hopkins (MN); On-site; USD 62,000 - 104,000; Full time

Benefits offered by this job

Health care benefits

Retirement savings plan

Paid time off

Job summary

Walman Optical in Minnetonka, MN is seeking an Administrator- Account to manage a portfolio of ~45 private practice eye care client accounts. You will serve as the primary contact between clients and the DONE4YOU Marketing team, developing and executing marketing plans and campaigns.

The role requires 2–3 years in client-facing marketing, strong communication skills, and experience with project management tools like ASANA.

Qualifications

• Bachelor's degree in marketing, Sales, Business, Communications or related field.
• 2-3 years of experience in advertising agency account management, marketing account management, sales, or similar client-facing marketing role.
• Experience managing multiple client relationships and marketing projects simultaneously.

Responsibilities

• Manage approximately 45 private practice eye care client accounts.
• Serve as the primary client contact for marketing strategy, campaigns, projects, and ongoing needs.
• Build strong client relationships through proactive communication, responsiveness, and follow-through.
• Develop and maintain marketing plans aligned with each client’s goals, local market, and available budget.
• Lead regular client meetings to review priorities, campaigns, results, budgets, and next steps.
• Coordinate integrated marketing campaigns across digital, social media, patient communications, direct mail, reputation management, advertising, promotions, and in-practice marketing.
• Partner with creative, digital, production, analytics, and other internal teams to move projects from planning through execution.
• Manage client feedback, approvals, timelines, and outstanding action items.
• Help clients effectively utilize marketing budgets, D4Y Dollars, and other available marketing resources.
• Review campaign performance and provide recommendations based on results and establish marketing best practices.
• Identify opportunities to strengthen client marketing programs and support long-term retention.
• Maintain accurate and timely account and project documentation in ASANA.
• Identify client concerns or retention risks early and escalation to the Supervisor of Client Relations as appropriate.
• Collaborate with Walman Optical and applicable internal partners to support client needs and business objectives.

Skills

Client relationship management

Marketing coordination

Budget monitoring

Project management

Education

Bachelor's degree in marketing, Sales, Business, Communications

Tools

ASANA

Job description

Administrator- Account

Brand: Walman

Location:

Minnetonka, MN, US, 55305

Requisition I D: 949321 Store #: WM0195 ADO Sales Force WCORP

Position: Full-Time

Total Rewards: Benefits/Incentive Information

Since 1915, Walman Optical has served thousands of independent eye care professionals providing solutions for all of their optical needs. Our experienced and knowledgeable team helps businesses grow while providing quality eyewear and unmatched service for an exceptional patient experience. With us, you'll bring our most advanced technology and innovative products to our partners.

As a division of Walman, our collective mission is to enrich the lives of our customers, employees and the communities we serve through better vision.

Walman is part of EssilorLuxottica, a global leader in the design, manufacture and distribution of world-class vision care products, including iconic eyewear, advanced lens technology and cutting-edge digital solutions. Join our global community of over 200,000 dedicated employees around the world in driving the transformation of the eyewear and eyecare industry. Discover more by following us on LinkedIn!

Job Description

GENERAL FUNCTION

The role manages a portfolio of approximately 45 private practice eye care clients, serving as the primary contact between clients and the DONE4YOU Marketing team. This role is responsible for building strong client relationships, developing and managing marketing plans, coordinating campaigns and projects, monitoring budgets and results, and ensuring clients receive proactive, high-quality marketing support. The role works closely with internal marketing teams to translate client needs into actionable strategies and ensure projects are delivered accurately and on schedule.

Major Duties And Responsibilities

• Manage approximately 45 private practice eye care client accounts.


• Serve as the primary client contact for marketing strategy, campaigns, projects, and ongoing needs.


• Build strong client relationships through proactive communication, responsiveness, and follow-through.


• Develop and maintain marketing plans aligned with each client’s goals, local market, and available budget.


• Lead regular client meetings to review priorities, campaigns, results, budgets, and next steps.


• Coordinate integrated marketing campaigns across digital, social media, patient communications, direct mail, reputation management, advertising, promotions, and in-practice marketing.


• Partner with creative, digital, production, analytics, and other internal teams to move projects from planning through execution.


• Manage client feedback, approvals, timelines, and outstanding action items.


• Help clients effectively utilize marketing budgets, D4Y Dollars, and other available marketing resources.


• Review campaign performance and provide recommendations based on results and establish marketing best practices.


• Identify opportunities to strengthen client marketing programs and support long-term retention.


• Maintain accurate and timely account and project documentation in ASANA.


• Identify client concerns or retention risks early and escalation to the Supervisor of Client Relations as appropriate.


• Collaborate with Walman Optical and applicable internal partners to support client needs and business objectives.

Basic Qualifications

• Bachelor's degree in marketing, Sales, Business, Communications, or a related field.


• 2-3 years of experience in advertising agency account management, marketing account management, sales, or a similar client‑facing marketing role.


• Experience managing multiple client relationships and marketing projects simultaneously.


• Strong communication, presentation, relationship‑building, and organizational skills.


• Working knowledge of integrated marketing, including digital, social media, email, direct mail, advertising, promotions, and creative development.


• Ability to manage multiple priorities, deadlines, approvals, and client expectations.


• Comfortable discussing marketing strategy, campaign results, budgets, and business goals.


• Experience with ASANA or similar project management platforms preferred.


• Experience in healthcare, optical, private practice, or professional services marketing is a plus.

Pay Range: 62,425.00 - 104,455.45

This posting is for an existing vacancy within our business. Employee pay is determined by multiple factors, including geography, experience, qualifications, skills and local minimum wage requirements. In addition, you may also be offered a competitive bonus and/or commission plan, which complements a first‑class total rewards package. Benefits may include health care, retirement savings, paid time off/vacation, and various employee discounts.

EssilorLuxottica complies with all applicable laws related to the application and hiring process. If you would like to provide feedback regarding an active job posting, or if you are an individual with a disability who would like to request a reasonable accommodation, please call the EssilorLuxottica SpeakUp Hotline at 844-303-0229 (be sure to provide your name, job id number, and contact information so that we may follow up in a timely manner) or email [e-mail]

We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, national origin, social origin, social condition, being perceived as a victim of domestic violence, sexual aggression or stalking, religion, age, disability, sexual orientation, gender identity or expression, citizenship, ancestry, veteran or military status, marital status, pregnancy (including unlawful discrimination on the basis of a legally protected pregnancy or maternity leave), genetic information or any other characteristics protected by law. Native Americans in the US receive preference in accordance with Tribal Law.

Nearest Major Market: Minneapolis

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