Ad Performance Analyst

Raptive; New York (NY); On-site; USD 58,000 - 65,000; Full time

Job summary

Raptive seeks an Ad Performance Analyst to analyze ad performance using BI tools and Google Analytics, and to assist creators with best practices.

You’ll respond to complex customer inquiries via email, troubleshoot ad loading issues, and collaborate with a distributed team to continuously improve processes and outcomes on the open web.

Qualifications

• Ability to communicate clearly via email with customers who are confused or frustrated
• Patience, sense of humor, and GIF sharing ability
• Adaptability to changing technical environments
• Attention to detail and love for lists and projects
• Self-motivation and time management skills
• Proven track record of high productivity
• Experience analyzing data and spotting trends with Excel/visualization tools
• Comfort with WordPress, HTML & CSS reading/writing
• Ability to manage a large number of tasks simultaneously
• Ability to work independently and complete tasks from a to z

Responsibilities

• Answer sensitive questions via email in a timely manner
• Understand strategies and processes to advise creators on best practices
• Analyze ad performance using BI tools and Google Analytics to identify issues
• Troubleshoot ad loading issues on live sites
• Collaborate with a distributed team via Slack, G Suite, Zoom, Zendesk and more

Skills

Email communication

Problem solving

Data interpretation

Attention to detail

Time management

Self-motivation

Team collaboration

Typing accuracy

Patience

Data analysis

Excel

Data visualization

Productivity

Education

STEM degree or equivalent

Tools

WordPress

HTML

CSS

Google Analytics

Excel

Job description

Raptive is looking for an Ad Performance Analyst to join the Raptive team. Raptive helps professional creators make more money with ads on their site by acting as their trusted expert guide in the complicated world of online advertising. We help them figure out which ad placements to use, how to develop an ad strategy, and then install that strategy for them. Through our work, we help the best creators and contributors on the web: people who have a passion for their craft (cooking, decorating, parenting, finance, investing, and so many other niches) get to write about it and be paid to focus on their dream. We help small business owners thrive.

As a Raptive Ad Performance Analyst, you’re the kind of person who is passionate about analytics, problem solving and communicating with creators. On top of a strong attention to detail, you also have a desire to help people and do work that makes a difference.

We are looking for someone with the right mix of comfort in high-productivity environments, collaborating well with a virtual team, analyzing data, and answering customer questions via email. You should be able to approach confused or frustrated customers with accurate data and responses that are clear, helpful, and compassionate.

What you’ll be doing:

• Answering sensitive questions via email in a timely manner

• Working to understand our strategies and processes thoroughly to advise creators about best practices

• Analyzing ad performance using BI tools and Google Analytics data to identify issues

• Troubleshooting ad loading issues on live sites

• Being an active member of a distributed team via tools like Slack, G Suite, Zoom, Zendesk and more

The skills and experience you bring to the job:

• Ability to gracefully communicate via email with customers who are confused or frustrated

• Patience, a sense of humor, and some moderate GIF sharing abilities

• Adaptability to adjust in an ever-changing technical environment

• Attention to detail and a love for knocking out lists and projects

• Self-motivation and time management skills

• You were type of person who finished tests first in school and got an A

• Enjoy analyzing data using Excel and data visualization tools to spot trends and anomalies

• A knack for getting things done and self-motivation to tackle repetitive tasks

• A passion for contributing and supporting your team

• A desire to make everything you touch better

• Genuine desire to help others solve problems and succeed

• Data analysis experience OR a recent STEM grad

• Comfort with using WordPress, and reading & writing HTML & CSS

• Proven track record of high productivity

• Experience organizing and managing a large amount of tasks at once

• Excel at working by yourself and working through your list of tasks.

About Raptive

Raptive’s mission is to power creator independence. We’re a creator company that provides revenue, audience, business solutions, and much more for creators and enterprise publishers. Since the very beginning of digital content creation, we’ve been allies and advocates for every kind of creator and charted the uncharted to help creators grow their businesses through it all.

Today we are the catalyst for 5,000+ of the world’s most premium creators on the open web and rank as the tenth-largest digital property in the U.S. Creators who choose Raptive are premium content creators, trendsetters, iconic brands, and charismatic personalities, captivating more than 78% of U.S. audiences on their sites alone with the power to move and disrupt culture. They collectively rank #1 in Food, Family, Home, and Lifestyle--with a reach of more than 182M monthly unique visitors and more than half a billion followers across social platforms.

Creators are the future of media. And together, the future is ours to create.

The base salary range for this position is $58,000-$65,000. The range provided is Raptive’s reasonable estimate of the annualized base compensation for this role. The actual amount may be higher or lower, based on non-discriminatory factors such as experience, geographic location, knowledge, skills and abilities. This role is eligible for additional incentive compensation that isn’t included in the posted range.

For more information, visit www.Raptive.com or follow us on LinkedIn or Instagram.

Raptive is committed to diversity, equity, and inclusion. We believe we are most impactful when people with a wide range of backgrounds, experiences, and identities come together with a common purpose. We encourage candidates from all backgrounds to apply. Raptive is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please reach out to a member of our recruiting team.