Ad Ops Specialist: Trafficking & Programmatic

Lamwork; United States; On-site; USD 56,809 - 152,324; Full time

Job summary

Lamwork is seeking an Ad Operations Executive to be the operational backbone of digital advertising delivery in the United States. This role involves trafficking and optimizing campaigns across display, video, and programmatic inventory, ensuring that all projects meet established KPIs.

Successful candidates will have strong skills in platforms like Google Ad Manager and possess analytical and problem-solving capabilities. The expected salary ranges from $56,809 to $152,324 annually, depending on experience and specialization.

Qualifications

• Experience in trafficking digital advertising campaigns across various formats.
• Strong analytical skills for performance reporting and troubleshooting.
• Ability to manage multiple projects and deadlines simultaneously.

Responsibilities

• Traffic digital advertising campaigns across display, video, and programmatic inventory.
• Monitor live campaign pacing and make adjustments as necessary.
• Coordinate creative asset collection to meet deadlines.
• Audit tags and tracking implementations across active accounts.
• Analyze post-campaign performance data and produce reports.

Skills

Google Ad Manager (GAM/DFP)

Campaign Trafficking

Tag Management

Programmatic Advertising (DSPs/SSPs/RTB)

Performance Reporting (Google Data Studio, Excel)

Attention to Detail

Analytical Thinking

Time Management

Stakeholder Management

Problem Solving

Education

Google Ad Manager Certification (GAM)

Google Display & Video 360 Certification (DV360)

IAB Digital Media Sales Certification (DMSC)

Google Analytics Certification (GA4)

Job description

Lamwork is seeking an Ad Operations Executive to be the operational backbone of digital advertising delivery in the United States. This role involves trafficking and optimizing campaigns across display, video, and programmatic inventory, ensuring that all projects meet established KPIs.

Successful candidates will have strong skills in platforms like Google Ad Manager and possess analytical and problem-solving capabilities. The expected salary ranges from $56,809 to $152,324 annually, depending on experience and specialization.