Ad Operations Director: Lead Campaigns & Team Excellence

Raptive; United States; On-site; USD 135,000 - 170,000; Full time

Job summary

Raptive is seeking an Advertising Operations Director to lead a team of ad traffickers, leveraging Placements.io and Google Ad Manager to meet campaign KPIs. The role collaborates with Direct Sales and optimization teams to improve process efficiency and ensure timely invoicing and adherence to ad specs.

The ideal candidate has 5+ years in ad operations, strong Excel and measurement tool proficiency, and a BA/BS degree. Raptive values diversity and collaboration across creative platforms.

Qualifications

• 5+ years of experience using GAM.
• Excellent knowledge of Microsoft Excel.
• Experience with viewability, in-demo and brand-safety measurement tools.
• Knowledge of creative tags, iframes, VAST.
• Experience working with sales personnel under tight deadlines.
• Detail-oriented, organized and process-driven.
• Strong oral and written communication skills.
• BA/BS degree.

Responsibilities

• Provide best in class service to the Direct Sales department and their advertising clients.
• Manage a team of four ad trafficking employees and contractors.
• Monitor and optimize all digital ad campaigns to ensure KPIs are met.
• Diagnose and troubleshoot campaign anomalies and performance issues.
• Identify opportunities to improve operational processes and increase efficiency using AI and other methods.
• Perform availability forecasts.
• Reconcile first-party ad server and third-party delivery.
• Oversee the process to invoice advertising clients each month.
• Maintain ad specifications and guidelines.

Skills

GAM

Excel

Viewability tools

Brand-safety tools

Creative tags/iframes/VAST

Sales coordination

Detail-oriented

Communication

Education

BA/BS degree

Tools

Placements.io

Google Ad Manager

Celtra

JavaScript

HTML

CSS

Job description

Raptive is seeking an Advertising Operations Director to lead a team of ad traffickers, leveraging Placements.io and Google Ad Manager to meet campaign KPIs. The role collaborates with Direct Sales and optimization teams to improve process efficiency and ensure timely invoicing and adherence to ad specs.

The ideal candidate has 5+ years in ad operations, strong Excel and measurement tool proficiency, and a BA/BS degree. Raptive values diversity and collaboration across creative platforms.