Account Manager

Land O'Lakes; Charlotte (NC); Remote; USD 79,000 - 119,000; Full time

Job summary

A leading agricultural cooperative seeks an Account Manager to drive customer engagement and expand sales of WinField United products. This remote role involves managing key accounts, executing sales strategies, and requires strong communication and industry knowledge. The successful candidate will be part of a collaborative team dedicated to impactful sales growth across targeted regions.

Benefits

Medical, dental, and vision insurance

PTO and life & disability insurance

Education assistance

401(k) plan

Well-being resources

Qualifications

• 2-4 years of industry or direct sales experience, or an equivalency of 6-8 years.
• Strong level of personal commitment and excellent communication skills.
• Ability to work independently in a fast-paced environment.

Responsibilities

• Manage and grow the WinField United and owner business through effective sales strategies.
• Increase sales volume and market share to assigned accounts and prospects.
• Proactively communicate and execute seasonal marketing programs.

Skills

Communication

Sales Strategy

Customer Engagement

Proactive Problem Solving

Education

Bachelor’s degree in Agriculture or Business-related field

Tools

CRM software (Salesforce)

Microsoft Office (Outlook, Word, Excel, PowerPoint)

Virtual collaboration tools (Teams, Zoom)

Job description

Account Manager

The Account Manager is responsible for customer engagement, growing sales volume and gross margin contribution by selling Winfield United portfolio of products to an assigned list of accounts. Communicates and sells programs to the customers assigned, facilitates product ordering and forecasting, and manages execution of other sales activation activities. Travel up to 15% required for BU meetings, National Sales Meeting and customer meetings. This is a remote (virtual) role that will be working with customers in from New Mexico East following the Southern U.S. border and up the coast to Maryland. The ideal candidate will be located in this region.

Responsibilities include:

Sales

• Increases profitably, sales volume and market share of products to assigned accounts and targeted prospects via technology-based selling, understands and sells the full brand ladder.
  • KPI management – Sales, Gross Margin, Focus product
  • Quarterly review of “under water” pricing to protect margin.
  • Distribution management partnership with ASC’s to ensure account product needs are in stock and effectively shipped to drive efficiencies internally while satisfying account needs.

• Understands and communicates value proposition to owner including patronage, programs, pricing, and other resources.

Account Management

• Manages and grows the WinField United and owner business by setting the sales strategy that meets both the customer and WU business needs. Where applicable, leads development, implementation, and execution of Account Plan.
• Manages customer orders, pricing, forecasting and trainings.
• Help owner build their brand and market presence by utilizing existing WinField United resources.
• Present appropriate WinField United programs to owners based on their go to market strategy.
• Coordinates, funnels, prioritizes data and reports to drive sales.
• Responsible for communicating and setting accurate pricing for the customer. As well as scrimmages and audits throughout the year to ensure consistent pricing and invoicing.
• Regularly reviews account assignments and remains connected to Business Unit priorities by participation in meetings
• Proactively communicates and executes seasonal marketing programs, initiatives, and offers.
  • Execute B2B Campaigns targeted at wholesale programs and product offers, follow up with intentional connections to secure the sale.
  • Partner with suppliers to build and sustain account loyalty.

Products and Tools

• Utilizes sales tools including introduction letters, pre call planning documents, conversation starters, newsletters, and marketing program announcements to help owners leverage the WinField United enterprise to grow their business.
• Utilizes CRM tool (Salesforce) to provide tracking reports on calls made, marketing and service activities as management requires and maintain up to date and accurate client history records.
• Coordinates training and education to customers on systems, programs, processes (including but not limited to demand creation programs, Evolve, AgriMine, WU Portal and Mobile applications).
• Demonstrates expertise in full line of products (Seed, CPP, vended and proprietary) that fit the geography).
• Ensures a positive customer experience is delivered via WFU’s structured delivery plan.
• Responsible for returns management for seed and CPP. Staying within policy and deadlines throughout the year.

Account Strategy

• Partners with Sales Enablement (when applicable) to drive adoption of tools, handle account challenges and execute on sales targets.
• Identify & document the owner’s critical issues limiting their sales growth. Develops customized solutions to assist the owner to overcome their critical issues.

Customer Support and Logistics

• Resolves conflicts between customers promptly and equitably.
• Partners with Credit on managing credit limits and resolving payment challenges.

Required Qualifications:

• Bachelor’s degree in Agriculture or Business-related field plus 2-4 years of industry or direct sales experience; or, an equivalent of 6-8 years of successful work experience in industry or direct sales experience.
• Ability to see the “big picture” of the organization and understands the key drivers of the business relate to each other, work together to produce profitable growth, and relate to the job.
• Proactive communicator with exceptional written, verbal, and formal presentation skills.
• Trustworthy with a strong level of personal commitment.
• Ability to make sound decisions and complete tasks in a fast-paced work environment.
• Ability to work independently and manage productivity.
• Experience demonstrating agility and leading/adapting quickly to change.
• Technical agriculture product / crop expertise and ability to develop and educate others on products, services, and programs.
• Solid experience using Microsoft products (Outlook, Word, Excel, PowerPoint); virtual collaboration tools (Teams, Zoom); and CRM software (Salesforce).
• Travel up to 15 to 20% required.

This is a sales role that is compensated with a target mix of base salary plus commission.

• Base salary is dependent upon experience/tenure and generally ranges between: $79,200 - $118,800
• Target bonus is: 20,000
• In most cases, candidates offered employment can expect to be hired at a pay rate near the middle of our salary ranges.

About Land O'Lakes, Inc.

Join us and be part of a Fortune 250, farmer- and member-owned cooperative that is reimagining the business of food. We have been named a Top Workplace by Indeed and LinkedIn, and to the TIME 100 Most Influential Companies list.

Benefits for most full-time roles include medical, dental, vision, PTO, life & disability insurance, education assistance, a 401k and a variety of well-being resources. Most part-time employees are eligible for prorated PTO, holiday pay, employee development programs, prorated education assistance, and a 401(k).

Land O'Lakes, Inc. is an Equal Opportunity Employer (EOE) M/F/Vets/Disabled. The company maintains a drug-free workforce, including post-employment substance abuse testing pursuant to a Drug and Alcohol Policy.

Neither Land O’Lakes, nor its search firms, will ever contact you and ask for confidential information over the phone or in email. If you receive a call or email like this, please do not provide the information being requested.