Account Executive III, Sales

Nexstar Media Inc.; Myrtle Beach (SC); On-site; USD 45,000 - 85,000; Full time

Job summary

Nexstar Media Group in Myrtle Beach, SC seeks a Sales Account Executive to generate advertising revenue by targeting agencies and new prospects, delivering persuasive presentations, and building long-term client relationships. You will coordinate with station staff to create effective ad campaigns and help clients maximize exposure across our media platforms.

The role requires a bachelor’s degree or equivalent, at least one year in sales, and a valid driver’s license, with a focus on achieving

Qualifications

• Bachelor’s degree in Marketing, Advertising or Mass Communications, or an equivalent combination of education and work‑related experience.
• Minimum one year’s experience in sales, preferably in the media field.
• Valid driver’s license with an acceptable driving record.
• Experience achieving long-range objectives and implementing the strategies and actions to achieve them.
• Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment.

Responsibilities

• Generate advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.
• Prepare and deliver sales presentations to clients and explain how different advertising options will promote their products or services.
• Develop advertising schedules with clients and station personnel responsible for placing advertising into station media.
• Maintain assigned accounts and develop new ones, establishing credible relationships with the local business community.
• Work with clients and station personnel to develop advertisements and achieve revenue goals.

Job description

The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising. Implements strategies to consistently grow revenue and exceed revenue goals. Establishes credible relationships with local business community. Makes sales calls on existing and prospective clients. Maintains assigned accounts and develops new accounts. Prepares and delivers sales presentations to clients. Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible. Provides clients with information regarding rates for advertising placement in all media. Develops advertising schedules with clients and station personnel responsible for placing advertising into station media. Works with clients and station personnel to develop advertisements. Performs other duties as assigned.

Requirements & Skills:

• Bachelor’s degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work‑related experience.
• Minimum one year’s experience in sales, preferably in the media field.
• Valid driver’s license with an acceptable driving record.
• Experience achieving long-range objectives and implementing the strategies and actions to achieve them.
• Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment.

#LI - Onsite Nexstar Media Inc. is America’s largest local television and media company with 197 full power stations (including partner stations) in 115 markets addressing nearly 63% of US television households and a growing digital media operation. Nexstar’s platform delivers exceptional local content and network programming to inform and entertain viewers, while providing premium, scalable local advertising opportunities for advertisers and brands across all screens and devices.

Learn more at www.Nexstar.tv.

EEO Statement: Equal Opportunity Employer Minorities/Women/Veterans/Disabled Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across its television and digital platforms.

For more information, please visit nexstar.tv.

EEO Statement: All qualified applicants will receive consideration for employment without regard to disability, protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.