Account Executive - Home Health - Palm Springs

Bridge Home Health & Hospice

Palm Desert (CA)

On-site

USD 70,000 - 110,000

Full time

7 hours ago
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Job summary

Bridge Home Health & Hospice in California seeks a results-driven marketing leader to establish relationships with referral sources, develop strategic marketing plans, and drive growth within an assigned territory. The role requires 3+ years in healthcare marketing management or home care operations, supervisory experience, and strong communications, negotiation, and public relations skills.

A valid California driver's license is required.

Qualifications

  • 3+ years in healthcare marketing management and/or home care operations.
  • Experience supervising professional and administrative personnel.
  • Strong communication, negotiation and public relations skills.
  • Ability to market aggressively and work with community stakeholders.
  • Valid California driver’s license and auto insurance.

Responsibilities

  • Establishes and maintains relationships with referral and payer sources.
  • Develops comprehensive marketing plans to meet budgeted volume projections.
  • Collaborates with area sales manager and education/training for new business development.
  • Maintains knowledge of payer sources, government agencies and competitor market positioning.
  • Leads strategic planning to identify opportunities for expanded services within territory.

Skills

Marketing management
Leadership
Public relations
Negotiation
Communication
Sales

Education

High School Diploma or GED
Bachelor’s degree preferred

Job description

Responsible for establishing and maintaining positive relationships with customers and referral sources within an assigned territory to promote hospice services. Gather and organize account-related information and provide key input on key customer opportunities. Prioritize accounts in accordance with the market sales plan. Supports new business development staff with education and training with Area Sales Manager.

Essential Job Functions/ Responsibilities:
  • Continuously conducts market assessments and develops a comprehensive marketing plan designed to meet budgetary volume projections.
  • Employs marketing and promotional initiatives to achieve budgetary volume projections
  • Establishes and maintains positive working relationships with current and potential referral and payer sources.
  • Builds and monitors community, customer, payer and patient perceptions of Bridge/Gateway Hospice as a high-quality provider of services.
  • Maintains comprehensive working knowledge of Bridge/Gateway hospice markets including government agencies, major payer groups, key referral sources, and competitor’s market positioning.
  • Maintains comprehensive working knowledge in the field of marketing and shares information with appropriate organization personnel.
  • Maintains comprehensive working knowledge of community resources and assists customers in accessing community resources should services not be provided by Bridge/Gateway hospice.
  • Provides leadership in strategic planning including identifying opportunities for additional or improved services to address customer needs with team members within territory.
  • Provides leadership in strategic planning including identifying opportunities for additional or improved services to address customer needs with team members within territory.
  • Must adhere to the company attendance and reliability guidelines, which are an essential function of the job to ensure quality, and consistent patient care.

The above statements are the only meant to be a representative summary of the major duties and responsibilities performed by incumbent(s) of this job. The incumbent(s) may be requested to perform job related tasks other than those stated in the description.

Job Qualifications:
  • High School Diploma or G.E.D. required. Bachelor’s degree preferred.
  • At least three years of experience in health care marketing management and/or home care operations preferred. At least one year experience in sales is preferred.
  • Demonstrated ability to supervise and direct professional and administrative personnel.
  • Ability to market aggressively and deal tactfully with customers and the community.
  • Knowledge of corporate business management.
  • Demonstrates excellent communications, negotiation, and public relations skills
  • Demonstrates autonomy organization, assertiveness, flexibility, and cooperation in performing job responsibilities.
  • Must possess a valid California Driver’s License as well as maintain current and valid auto insurance.
Physical Requirements:
  • The ability to sit occasionally for 1-3 hours.
  • The ability to frequently stand for 3-6 hours.
  • The ability to occasionally drive/ operate foot control for 1-3 hours.
  • The ability to walk occasionally on level surface for 1-3 hours.
  • The ability to walk intermittently on unlevel surface for less than 1 hour.
  • The ability to intermittently bend or climb for less than 1 hour.
  • The ability to occasionally twist, kneel, crouch and crawl for 1-3 hours.
  • The ability to lift up to 50 pounds intermittently in less than 1 hour
  • The ability to carry up to 50 pounds intermittently in less than 1 hour.
  • The ability to push up to 50 pounds intermittently in less than 1 hour.
  • The ability to pull up to 50 pounds intermittently in less than 1 hour.
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