Account Executive, Group Sales

National Association for Stock Car Auto Racing (NASCAR); Town of Dix (NY); On-site; USD 50,000 - 70,000; Full time

Job summary

National Association for Stock Car Auto Racing (NASCAR) is seeking a Group Sales Account Executive to drive group ticket sales and enhance revenue through innovative sales programs. The role requires strong interpersonal skills and a proactive approach to customer interactions.

This position involves generating new sales through cold calling and networking, maintaining strong client relationships, and meeting sales goals. Candidates should have a Bachelor’s degree and a minimum of one year of sales experience, preferably in a sports environment.

Qualifications

• Minimum one year of sales experience, preferably in a sports sales environment.
• Strong presentation skills for face-to-face sales.
• Comfortable making cold calls and handling multiple projects.

Responsibilities

• Generate new sales revenue through prospecting and cold calling.
• Maintain a high volume of calls and an aggressive meeting schedule.
• Serve superior customer service to clients and prospects.

Skills

Sales experience

Verbal communication

Interpersonal skills

Organizational skills

Problem-solving skills

Education

Bachelor’s degree or equivalent experience

Tools

Microsoft Office

CRM systems

Job description

Overview

WATKINS GLEN, located within five hours (300 miles) of 25 percent of the U.S. population, is the premier road racing facility in North America and has been voted “Best NASCAR Track” three times by readers of USA Today. The venue hosts a diverse portfolio of premier sports car, open wheel and stock car races throughout the year.

Group Sales Account Executive

The Group Sales Account Executive is responsible for driving group ticket sales and revenue growth through daily sales operations, by developing relationships, innovating group sales programs and delivering exceptional fan and client experiences while meeting and exceeding ticket revenue goals.

Essential Duties & Responsibilities

• Generate new sales revenue through prospecting, cold calling, and in‑person appointments
• Proactively seek new leads through referrals, networking, and prospecting businesses and organizations
• Maintain a 60‑80 call per day volume and an aggressive meeting schedule
• Set appointments with key decision makers to assess opportunities and grow relationships
• Grow existing relationships to maximize client spend and generate repeat business
• Renew and provide enhanced opportunities and experiences to existing group sales customers
• Assist with the creation, development and implementation of new concepts to generate additional sales revenue streams
• Meet and exceed weekly, monthly and yearly sales goals
• Maintain accurate and detailed records of all current clients and prospects within our CRM system
• Provide superior customer service to clients and prospects in‑person and over the phone
• Execute group sales set‑up, execution and delivery of client services on race day

Qualifications

• Bachelor’s degree (B.A.) from a four‑year college or university, or equivalent combination of education and experience
• Minimum one (1) year of sales experience, preferably in a sports sales environment
• Strong verbal, written, interpersonal and presentation skills
• Comfortable making cold calls on the phone
• Comfortable making face‑to‑face sales presentations
• Strong organizational, time‑management and problem‑solving skills
• Ability to function in a fast‑paced environment, handling multiple projects simultaneously and adhering to deadlines
• Proficiency with Microsoft Office (Word, Excel, Outlook, Teams, PowerPoint)
• Previous CRM and ticketing platforms experience a plus
• Must have a valid driver’s license
• Regularly required to sit, stand, walk, talk, hear, reach, use hands to feel and handle, and lift 20 pounds with sufficient vision (including close vision)
• Must be able to work a flexible schedule that includes early mornings, days, evenings, overnight, weekends, holidays, and extended workdays for race events

Work Conditions

Indoor office setting and outdoor conditions, including but not limited to varying weather conditions, fumes and noise.

EEO Statement

NASCAR is an Equal Opportunity Employer (EEO). We seek to attract and retain the best qualified people available. All qualified applicants will receive consideration for employment without regard to race, color, gender, gender identity and expression, age, national origin, disability, religion, sexual orientation, genetic information, pregnancy, veteran status or any basis that is protected by applicable law except where a bona fide occupational qualification exists.