Account Executive

Good Giant; United States; On-site; USD 65,000 - 90,000; Full time

Job summary

Good Giant, a leading gaming-focused advertising agency, seeks an Account Executive to manage daily client relationships and campaigns. You will coordinate information across teams and ensure projects align with client identity, budgets, and timelines.

Role requires 3+ years in an agency setting, strong communication, and proficiency in integrated marketing. Must be available to work EST or CST hours and travel to client locations as needed.

Qualifications

• Excellent communication/presentation skills and ability to build relationships.
• Organizational and time-management skills.
• 3+ years of experience within an advertising agency or comparable industry.
• Strong interpersonal skills.
• Experience with integrated marketing campaigns (direct mail, SEM, apps, social, email, promotions).
• Bachelor’s degree in advertising or marketing preferred (equivalent experience acceptable).
• Outstanding client service and relationship building skills.
• Willingness to learn and adapt in a fast-paced environment.

Responsibilities

• Gather information on clients, products and competitive set for education and startup meetings.
• Initiate new campaign and project requests, including creative brief development.
• Assist team members in reviewing creative to stay on strategy and client identity.
• Identify trends within client markets and industries.
• Provide client research and industry-specific information to projects.
• Convey client changes and feedback across departments promptly.
• Oversee daily client management and maintain client relationships.
• Provide thought leadership in direct, digital, social, CRM, data-driven marketing, and testing.
• Assist with monthly billing for each property.

Skills

Communication

Organizational skills

Client relationship management

Integrated marketing campaigns

Presentation skills

Education

Bachelor’s degree in advertising or marketing

Tools

Microsoft Office

Keynote

Adobe InDesign

Job description

Good Giant is the top gaming-focused advertising agency in the country. With four offices and more than 100 professionals, our client portfolio is concentrated on casino resorts and complemented by a mix of high-profile brands in CPG, technology, healthcare and finance.

The Account Executive role is responsible for the day-to-day management between the agency and client. This role is a client contact, handling all requests related to the brand(s) which the person manages. Knowledge and experience in the casino gaming industry is required. This position must be available to work EST or CST hours and will report to an assigned Account Supervisor.

RESPONSIBILITIES

• Gather information on clients, products and competitive set necessary for agency education and start-up meetings
• Initiate new campaign and project requests, including creative brief development as needed
• Assist team members in reviewing creative product to ensure it remains on strategy and adheres to client identity
• Identify and understand trends within client markets and industries
• Proactively contribute ideas and input on client projects including providing client research and industry-specific information
• Quickly and accurately convey client changes and feedback across various departments as necessary
• Oversee daily client management
• Maintain a positive relationship between the agency and client
• Gather information on clients, products and competitive set necessary for agency education and start-up meetings
• Provide thought leadership in the areas of direct marketing, digital marketing, social marketing, customer relationship marketing, data driven marketing, integrated communications, testing and analysis
• Solves client issues, independently when possible. Consults with Account Supervisor as needed
• Assist with monthly billing process for each property as assigned
• Provide clients with budgets and estimate updates
• Keep supervisor informed of key initiatives and/or account concerns
• Travel to the client’s location(s) as needed

QUALIFICATIONS

THE BASICS:

• Excellent communication/presentation skills and ability to build relationships
• Organizational and time-management skills
• Must have 3+ years of experience within an advertising agency or comparable industry
• Must have strong interpersonal skills
• Experience with integrated marketing campaigns, including direct mail, SEM, applications, social media, website development, email distribution, and promotions
• Bachelor’s degree in advertising or marketing is preferred though equivalent experience is acceptable
• Outstanding client service and relationship building skills
• Strong willingness to learn and roll up sleeves in a fast pace environment

TECHNICAL SKILLS:

• Proficient in Microsoft Office Suite (Word, Excel, PowerPoint)
• Knowledge in Keynote and Adobe InDesign a plus
• Prior experience working in a project management software solution preferred