Account Executive

CUMULUS MEDIA; City of Syracuse (NY); On-site; USD 50,000 - 100,000; Full time

Job summary

CUMULUS MEDIA is seeking an Account Executive to develop and maintain relationships with clients in Syracuse, NY. This role involves creating marketing solutions to meet client needs, negotiating deals, and fostering long-term business relationships. Successful candidates will possess strong communication, lead generation, and negotiation skills, with an entrepreneurial spirit to drive results in a competitive market.

Benefits

Competitive Pay

Medical, Dental & Vision Insurance

401K with company match

Paid Vacation and Holidays

Parental Leave Time Off

Qualifications

• 2 years in Media Sales background preferred.
• Strong understanding of sales metrics.
• Ability to connect with viable prospects.

Responsibilities

• Manage relationships with local and regional businesses.
• Develop effective marketing solutions across multiple platforms.
• Negotiate and close business to drive revenue results.

Skills

Communication

Lead generation

Networking

Negotiation

Digital savvy

Education

Bachelor's Degree in Business, Marketing or related field

Tools

Microsoft Office

CRM tools

Social networking platforms

Job description

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Company Overview

Company Overview

CUMULUS | Syracuse, NY currently features 4 stations in the Syracuse area and surrounding counties. Our stations include: 93.1 WNTQ-FM "93Q", 95.7 WAQX "95X", 1260 WSKO-AM "The Score", and our stream only station "SGNL Syracuse". The cluster of 4 stations reaches thousands of listeners on a daily basis.

Position Overview

The Account Executive successfully manages relationships with dozens of local and regional businesses, protects and grows the revenue base, identifies and creates new business opportunities with existing and new clients; provides marketing solutions to help customers achieve their business goals; strategically plans and implements initiatives to meet personal, company and corporate directives, recognizes that achieving budgeted revenue targets is the minimum expectation of performance. The right individual will invest in personal professional development, understanding technology, marketing and the full suite of company products and services.

Key Responsibilities

Key Responsibilities & Qualifications

• Able to create and identify client business needs by gaining a deep understanding of their goals, objectives and processes as well as their external environment including key market and consumer trends to proactively develop customized marketing solutions to meet client objectives
• Deliver and develop effective and informed marketing solutions via multi-platform, integrated sales presentations identifying Cumulus broadcast, digital, and event tactics to foster brand loyalty and deliver results for the client
• Ability to negotiate and close business that drives revenue results and fosters long term client relationships, regardless of medium or platform
• Commitment to having a proficient understanding of the Cumulus Media assets and resources and a desire to constantly learn and grow your product knowledge thus staying relevant and current with industry advertising opportunities for your clients
• Represent the full suite of products and services as marketing solutions to new and existing clientele. This includes station digital assets, internet-based marketing, social media, streaming, events and specialized programming
• Ability to appropriately manage time to optimize revenue opportunities, client interaction, implementation and fulfillment of successful sales agreements. Individual must be able to assist in the development of creative messaging, regardless of platform
• Excel at prospecting and aggressively seeking new clientele by networking, cold calling, canvassing, referrals or other means to maintain a full pipeline of sales prospects at all times
• Follow all station and corporate procedures for preparing orders, resolving billing issues, submitting regular reports regarding sales, pipeline lists, forecasts and competitive analysis
• Collaborate, create, and capitalize on opportunities to best represent our brand while working to help your clients achieve success
  
  

Qualifications

• Proficient in Microsoft Office suite, social networking platforms and CRM tools
• Excellent communication skills
• Passion for developing new business relationships in an outside sales role
• Enjoy presenting to clients of sales opportunities and post-sale successes
• Strong understanding of lead generation and ability to connect with viable prospects
• Comprehension of sales metrics in order to fill a sales funnel and maintain a constant pipeline of new business
• Self-motivating and entrepreneurial spirit
• Positive and friendly with a willingness to collaborate
• High energy and passion for sales
• Flexible, creative and curious
• Digitally savvy
• 2 years in Media Sales background preferred
• Bachelor's Degree in Business, Marketing or related field is preferred
  
  

Pay Range

Commission-based compensation with uncapped earning potential

What We Offer

• Competitive Pay
• Focused, responsible and collaborative work environment with the ability, to ask “what if” and try innovative solutions
• Medical, Dental & Vision Insurance coverage
• 401K with company match
• Paid Vacation, Sick & Holiday time off
• Parental leave time off benefits, life insurance, disability insurance, wellness, and an employee referral bonus program
  
  

For immediate consideration, please visit https://jobs.cumulusmedia.com/jobs

For more information about Cumulus Media, visit our website at: https://www.cumulusmedia.com/

EEO Statement

CUMULUS MEDIA is proud to be an Equal Opportunity Employer (EOE).

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Full-time

Job function

• Job function

  Sales and Business Development

• Industries

  Broadcast Media Production and Distribution

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