Account Executive

THE PLAID AGENCY; Carmel (IN); On-site; USD 60,000 - 95,000; Full time

Job summary

THE PLAID AGENCY is seeking an Account Executive to drive digital and traditional marketing initiatives for our clients. You will manage campaigns, coordinate strategy, and lead client communications.

This role focuses on turning data into actionable insights that improve outcomes and ROI. Join a fast-paced, collaborative team and own the execution from briefs and scoping to delivery and post-campaign evaluation.

Qualifications

• Experience in client management and digital marketing is preferred.
• Ability to manage multiple campaigns and tight deadlines.
• Strong communication and presentation skills.

Responsibilities

• Analyze campaign performance across channels and synthesize ROI-driven insights.
• Identify expansion opportunities within accounts and plan growth roadmaps.
• Lead quarterly business reviews with senior client stakeholders.
• Coordinate cross-discipline teams to execute marketing strategies.
• Prepare briefs, SOWs, and workback plans; maintain project timelines.
• QA all deliverables and ensure on-time handoffs to clients.

Job description

Are you nimble and able to adapt to rapidly changing situations?

Do you thrive in a fast-paced environment?

Think you could be THE PLAID AGENCY’s next Account Executive?

We’re THE PLAID AGENCY…an award-winning, full-service advertising agency specializing in customer insights, fundamental fierceness and a passion to deliver. We are growing and searching for a highly motivated Account Executive to join our team. This is a "roll up your sleeves" opportunity to jump in and manage the creation, execution and evaluation of digital and traditional marketing strategies and initiatives.

Account Executive Primary Responsibilities:

Strategic Leadership & Account Growth

• Analyze campaign performance across channels; synthesize insights into strategic recommendations that improve client outcomes and demonstrate clear ROI.
• Identify expansion opportunities within accounts through proactive strategic planning and business-aligned recommendations.
• Lead quarterly business reviews: present performance data, strategic insights, and growth roadmaps to senior client stakeholders.

Project & Workflow Management

• Build and drive project plans: scope, milestones, owners, dependencies, risks, and budgets.
• Run stand-ups and status: agendas, notes, action items, and follow-through.
• Maintain accurate timelines and resourcing; flag risks early and propose options.
• Own handoffs and QA—no deliverable ships without your eyes on it.

Client Partnership

• Be a trusted day-to-day partner: clear updates, smart asks, and proactive recommendations.
• Capture goals and KPIs; translate strategy into briefs, SOWs, and workback plans.
• Prep/lead portions of client meetings with confidence and clarity.
• Navigate difficult conversations—scope changes, budget constraints, timeline shifts—with solutions-oriented professionalism.

Integrated Marketing Execution

• Coordinate cross-discipline work (strategy, content, design, web/dev, media, PR).
• Support digital programs (email, social, paid search/social, analytics) with practical, data-aware recommendations.
• Contribute to web and social best practices (UX/SEO basics, content structure, accessibility considerations).
• Roll up your sleeves: write project briefs, build presentation decks, draft client-facing documents, QA live sites, and jump into execution when the team needs support.
• Help manage vendors/freelancers to scope, schedule, and budget.

Quality & Operations

• Uphold brand, editorial, and accessibility standards; execute QC checklists.
• Keep documentation tight: briefs, scopes, change orders, recaps, and retros.
• Mentor junior team members on client management, project execution, and agency best practices.
• Help improve our playbooks and templates (SOPs) so the whole team gets faster and better.