Account Executive

Assistly | Senior Care Software; Atlanta (GA); On-site; USD 70,000 - 100,000; Full time

Job summary

Assistly Care Inc. is a stealth-mode healthcare SaaS startup transforming how senior care providers manage operations and resident care through a unified platform.

We seek an Account Executive to identify, engage, and close new business opportunities, driving client acquisition, contracted bed growth, and recurring revenue. You will own the full sales cycle—from prospecting and discovery to product demonstrations, proposals, pricing, and contract closure.

Qualifications

• 5+ years of experience in B2B sales, business development, account management, or SaaS sales.
• Proven ability to manage a full sales cycle from prospecting through closing.
• Experience in a startup or high-growth SaaS environment preferred.
• Entrepreneurial mindset with ability to work independently in a fast-paced setting.
• Excellent negotiation, communication, and relationship-building skills.

Responsibilities

• Identify, source, and qualify new business opportunities within healthcare and senior care.
• Conduct outbound prospecting via phone, email, LinkedIn, referrals, and events.
• Build and maintain a healthy sales pipeline with prospective customers.
• Develop relationships with owners, administrators, and executive leaders.
• Manage opportunities from outreach to contract execution and closing.
• Provide proposals, pricing recommendations, and business cases; support negotiations.

Skills

B2B SaaS sales

Full sales cycle

Startup experience

Communication & presentation

Negotiation & closing

CRM discipline

Job description

Department: Sales / Business Development

Employment Type: Full-Time

Role Overview

Assistly Care Inc. is a stealth-mode healthcare SaaS startup transforming how senior care providers manage operations, occupancy, compliance, staffing, and resident care through a unified platform serving the Assisted Living, Personal Care Home, Adult Day Care, Senior Living, and Home Care markets.

We are seeking a driven, entrepreneurial, and results-oriented Account Executive to identify, engage, and close new business opportunities while driving client acquisition, contracted bed growth, and recurring revenue.

The ideal candidate will be comfortable managing the full sales cycle—from prospecting and qualification through product demonstrations, proposal development, contract negotiation, and closing.

As an early-stage startup, this role offers the opportunity to make a meaningful impact on the company's growth. We are looking for someone who thrives in a fast-paced, entrepreneurial environment, enjoys building from the ground up, adapts quickly to change, and is excited to help scale an innovative healthcare technology company.

This is a highly visible, revenue-generating role suited for a proactive, commercially minded sales professional who enjoys engaging business owners and executive decision-makers.

Key Responsibilities

Business Development & Prospecting

• Identify, source, and qualify new business opportunities within the healthcare and senior care industry.
• Conduct outbound prospecting through phone, email, LinkedIn, referrals, networking, and industry events.
• Build and maintain a healthy sales pipeline of prospective customers.
• Develop relationships with owners, administrators, executive directors, and operational leaders.

Full Sales Cycle Management

• Manage opportunities from initial outreach through contract execution.
• Conduct discovery calls and product demonstrations.
• Understand customer operational challenges and business requirements.
• Position Assistly's value proposition and platform capabilities effectively.
• Develop proposals, pricing recommendations, and business cases.
• Support contract negotiations and closing activities.

Revenue Growth & Account Development

• Drive new customer acquisition and recurring revenue growth.
• Sell Assistly's subscription-based platform utilizing the company's per-bed pricing model.
• Identify opportunities for account expansion, referrals, and long-term growth.
• Support a smooth transition from sales to onboarding and implementation.
• Maintain accurate and timely CRM records.
• Track sales activities, pipeline progression, and forecasted revenue.
• Provide regular updates on sales performance and opportunity status.
• Meet or exceed assigned sales targets and business development objectives.
• Partner with leadership, marketing, product, and implementation teams to advance opportunities.
• Share market intelligence, customer feedback, and competitive insights.
• Support strategic initiatives designed to accelerate Assistly's market growth.
• Contribute ideas, feedback, and best practices to help build and scale Assistly's sales organization as the company grows.

Target Market Focus

This role will primarily focus on generating new business opportunities within:

• Assisted Living Communities
• Personal Care Homes
• Adult Day Care Centers
• Home Care Agencies
• Senior Living Communities
• Healthcare-related organizations and operators

Required Skills & Qualifications

• 5+ years of experience in B2B sales, business development, account management, or SaaS sales.
• Proven ability to manage a full sales cycle from prospecting through closing.
• Experience working in a startup, early-stage, or high-growth SaaS company is strongly preferred.
• Entrepreneurial mindset with the ability to operate independently, adapt quickly, and wear multiple hats.
• Strong communication, presentation, and relationship-building skills.
• Confidence engaging business owners, executives, and decision-makers.
• Excellent negotiation and closing abilities.
• Strong organizational skills and CRM discipline.
• Self-motivated with a results-driven mindset.
• Ability to thrive in a fast-paced, evolving startup environment where priorities may shift as the business scales.