10944-Manager, Biddable Media, Programmatic

Adelphi Group; New York (NY); On-site; USD 50,000 - 95,000; Full time

Job summary

SSCG Media Group, part of Omnicom Media, is seeking a Manager, Programmatic to join its Biddable Media team in New York. The role requires strong programmatic activation knowledge, experience with DSPs such as The Trade Desk and DV360, and a track record of managing campaigns from setup to reporting.

The position emphasizes guiding day-to-day execution, optimization, and client updates while coaching junior staff in in-platform techniques and measurement frameworks.

Qualifications

• At least 2-4 years of hands-on experience building, optimizing, and/or reporting on programmatic campaigns.
• Experience with DSPs or programmatic platforms such as The Trade Desk, DV360, DeepIntent, PulsePoint.
• Strong Excel skills and proficiency in Microsoft Office Suite.

Responsibilities

• Planning: inform programmatic recommendations with data analyses.
• Development: execute campaign setups, audience mapping, creative trafficking, and QA.
• Optimization: run recurring optimizations and identify tests or platform updates.
• Stewardship: support day-to-day account management and client communications.
• Reporting: assist in data pulls, QA, and development of performance narratives.

Skills

Programmatic activation

Campaign management

Education

Bachelor's degree or higher in marketing/advertising/business

Tools

The Trade Desk

DV360

DeepIntent

PulsePoint

Yahoo DSP

Job description

Agency

Omnicom Media

Job Function

Media

Job Subfunction

Performance Media

Job Description

Title: Manager,Programmatic; Biddable Media

Company/Location: SSCG Media Group/100 W. 33rd Street, New York, NY

Who Are We

SSCG Media Group (SSCGMedia.com) is one of the largest full-service, 100% pharma-focused strategic media planning and buying agencies in the world and is a proud member of Omnicom Media.

We’re a collaborative, fast-growing team that believes success comes from curiosity, creativity and continuous learning. See how Substance, Style, Conviction and Grace (SSCG) are held as core values and recognized in you. We offer rich opportunities for our talent to learn and grow, be challenged, and find their passion in their work.

Position Summary

We are seeking a Manager,Programmatic,to join our Biddable Media team. The Manager roleisexpectedto demonstrate a strong working understandingofprogrammatic activation, media formats, campaigntypesand measurement frameworks. Theseskills willbeappliedtodrive health and wellness client goals, andmanage day-to-day programmatic execution,optimizationand reporting support for assigned accounts.

If you are a paid media professional and are seeking a managerial opportunity in a high-growth, high-impact environment,we’dlike to hear from you!

TheManager,Programmatic,roleis critical to both daily client operations and internal team success. This role helps steer regular campaign managementfor assigned clientswhile helping junior team members build the skills necessary to be self-sufficient tactically and in-platform.

Key Responsibilities

The role requires an advanced understanding of push andpullmarketing tactics, and robust in-platform experience spanningprogrammaticplatforms and campaign types. These skills will be crucial in supporting the following operations:

• Planning:support landscape, competitor and trend analyses used to inform broader programmatic recommendations.Help curate essential data to assess market dynamics alongside agency team members, clients, and agency partners.
• Development:Support established in-platform best practices across assigned campaigns, including campaign setup, audience application, creative trafficking, pixels/tags, inventory settings, pacing inputs and QA checks. Share platform guidance with junior team members to help build tactical and in-platform skills.
• Optimization:Execute recurring campaign optimizations and flag opportunities based on pacing, delivery, frequency, inventory, placement, audience, creative and performance trends. Identify relevant tests,betasor platform updates to discuss with Supervisors.
• Stewardship:Support day-to-day account management for assigned campaigns with guidance from Supervisors and senior team members. Help prepare client updates, capture next steps, trackdeliverablesand support campaign communications. Maintain campaign documentation, budget trackers, monthly actuals, invoicedetailsand pacing materials to help keep assigned campaigns organized and accurate.
• Reporting:Support recurring reporting and data analysis for assigned clients. Review data pulls, formulas and figures for accuracy, help QA junior team member inputs and support Supervisors in developing performance narratives, actionableinsightsand next steps.

Requirements

At least2-4years ofhands-onexperience building,optimizingand/or reporting on programmatic campaigns, with experience in one or more DSPs or programmatic platforms, such as:

• DeepIntent
• PulsePoint
• The Trade Desk
• DV360
• Amazon DSP
• Yahoo DSP

Preferred Skills

Experience supporting healthcare or pharmaceutical programmatic campaigns is a plus, including exposure to:

• Health-specific DSPs such as DeepIntent or PulsePoint
• Reporting platforms such as Tableau, Power BI, Datorama or similar tools
• Measurement partners such as Crossix, IQVIA, DeepIntentOutcomesor similar solutions
• Additional programmatic formats or environments such as OLV, CTV, audio, digital out-of-home, EHR or point-of-care

Qualifications

• Bachelor’s degree or higher in marketing, advertising,businessor equivalent experience
• StrongExcelskillsandproficiency in Microsoft Office Suite (PowerPoint, Word,etc.)
• Experiencewith DSPs (The Trade Desk, DV360, DeepIntent,PulsePoint,etc.)
• Familiarity with audience strategy, data partner inputs, brand safety, privacy-safe targeting, tagging, pacing and campaignQA
• UnderstandingofProgrammatic,DigitalDisplay and traditional media elementsandtheir interconnectedness within a marketing strategy
• Experience supporting or managing in-platform campaign builds, accountsettingsand pre-launchQA
• Strong analytical thinking and mathematical skills and an ability to managelargedatasets
• Resourceful, curious, and motivatedspirit
• Strong organizational and communication skills
• Adaptability and comfort working with shifting priorities anddeadlines
• Healthcare,Pharmaceutical,or regulated industry experiencepreferred
• Passionfor health, wellness, connectedness, and media!

New York: $50,000.00-$95,000.00

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice

For US Job Seekers

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