Product Strategy & Innovation Specialist

Optimum7; Turkey; Remote; TRY 4,449,000 - 5,932,000; Full time

Benefits offered by this job

100% remote

USD salary

Direct collaboration with leadership

Job summary

Optimum7, a B2B growth company, is seeking a Product Strategy & Innovation Specialist for a 100% remote role. You will identify market opportunities, create scalable product ideas, and drive projects from concept to launch with cross-functional teams.

A strong focus on AI and a commercial mindset will help shape new revenue streams in a dynamic digital environment. Responsibilities include researching market trends, turning ideas into opportunities, defining go-to-market strategies, and

Qualifications

• 2–4 years of experience in product strategy, business development, growth, or a similar role.
• Strong market research, analytical, and problem-solving skills.
• A commercial mindset with understanding of B2B sales and marketing.
• Ability to turn ideas into actionable projects and own execution.

Responsibilities

• Research market trends, competitors and customer needs with a focus on AI to identify opportunities.
• Create new product and service ideas from scratch and turn them into viable business opportunities.
• Turn existing services into scalable, repeatable offers.
• Own product initiatives from concept to launch, coordinating with Sales, Marketing, PR and Development.
• Define product positioning, pricing, target markets and go-to-market strategies.
• Validate demand and commercial potential before investing in new initiatives.
• Track product performance and drive improvements based on results.

Skills

Market research

Product strategy

Growth

Analytical thinking

Communication

Project management

Tools

AI tools

PM platforms

Job description

Product Strategy & Innovation Specialist Location: Remote, Türkiye

Optimum7 is a B2B growth company combining software development, digital marketing, and PR to help businesses grow. We're looking for a Product Strategy & Innovation Specialist to identify market opportunities, create new product and service ideas from scratch, turn existing services into scalable offers, and drive projects from concept to launch. You'll own the process of turning market needs into products and services that generate leads, revenue, and business growth.

What You'll Do

• Research market trends, competitors, and customer needs, with a focus on AI, to identify new opportunities.
• Create new product and service ideas from scratch and turn them into viable business opportunities.
• Turn existing services into scalable, repeatable offers.
• Own product initiatives from concept to launch, managing execution with Sales, Marketing, PR, and Development.
• Define product positioning, pricing, target markets, and go-to-market strategies.
• Validate demand and commercial potential before investing in new initiatives.
• Track product performance and drive improvements based on results.

What You Bring

• 2–4 years of experience in product strategy, business development, growth, or a similar role.
• Strong market research, analytical, and problem-solving skills.
• A commercial mindset with an understanding of B2B sales and marketing.
• Ability to turn ideas into actionable projects and own execution through completion.
• Strong communication, project management, and decision-making skills.
• Ability to work independently, take initiative, and drive progress across teams.

Preferred Experience

• Experience in B2B, SaaS, software development, or digital agencies.
• Experience launching products, developing services, or creating new revenue streams.
• Familiarity with AI tools, emerging technologies, and project management platforms.

What We Value at Optimum7

• Ownership and accountability.
• Innovation and continuous improvement.
• Practical problem-solving.
• Collaboration and clear communication.
• Focus on measurable business results.

Why Join Optimum7 ?

• 100% remote role.
• Competitive compensation paid in USD.
• Direct collaboration with leadership and cross-functional teams.
• Opportunity to create new products and shape business growth.
• Access to AI-powered tools and emerging technologies.