Marketing Leader: Digital Growth & Brand Strategy

Çelik Motor; Ümraniye; On-site; TRY 300,000 - 550,000; Full time

Job summary

Çelik Motor, a long-standing Anadolu Group company, seeks a Marketing Supervisor to drive Garenta and Praticar brands and lead end-to-end marketing processes aligned with brand strategy and business objectives.

You will build brand perception, drive qualified traffic, and acquire new customers through data-driven insights across online and offline channels. The role emphasizes a digital-oriented mindset and cross-functional collaboration.

Qualifications

• Bachelor’s degree in a related field.
• Minimum 6 years of marketing experience.
• Proven ability to develop and execute brand awareness, acquisition and product marketing strategies.
• Strong understanding of digital and conventional media channels.
• Hands-on experience in campaign management and performance tracking.
• Advanced level of English.

Responsibilities

• Lead the Marketing team to execute end-to-end campaigns.
• Develop deep understanding of customer needs and market trends.
• Define and manage brand communication strategies.
• Coordinate PR and media relations with external agencies.
• Plan offline and online media plans and track KPIs.
• Drive traffic and conversion via SEO, paid media and content.
• Prepare performance analytics reports.

Skills

Brand Strategy

Digital Marketing

Team Leadership

Budget Management

Analytics

English Proficiency

Education

Bachelor's degree in Business / Economics / Engineering

Tools

Google Analytics

SEO Tools

Content Management Systems

Job description

Çelik Motor, a long-standing Anadolu Group company, seeks a Marketing Supervisor to drive Garenta and Praticar brands and lead end-to-end marketing processes aligned with brand strategy and business objectives.

You will build brand perception, drive qualified traffic, and acquire new customers through data-driven insights across online and offline channels. The role emphasizes a digital-oriented mindset and cross-functional collaboration.