Corporate Communications Specialist

LC Waikiki; Bağcılar; On-site; TRY 150,000 - 210,000; Full time

Job summary

LC Waikiki, a leading fashion retailer, is seeking a Communications Specialist to lead publicity, brand strategy and internal communications. You will manage traditional media, digital PR and influencer marketing, coordinate events such as press trips, store openings and blogger gatherings, and oversee sponsorships and CSR initiatives.

You will also handle crisis communications, coordinate with Turkish PR agencies, and support employer brand perception while collaborating with cross-functional

Qualifications

• University degree in business, marketing, communications, journalism or public affairs or in relevant fields

Responsibilities

• Publicity and reputation, building communications strategy and implementing the strategic plan that aligns with the brand’s business objectives and company culture
• Ensuring positive development of LC Waikiki brand image through traditional media, digital PR and influencer marketing.
• Responsible for press trips, fashion blogger events, press conferences, store opening events
• Sponsorships & corporate social responsibility projects from decision making to planning and execution stages
• Responsible for crisis communications
• Coordinate PR agencies in Turkey
• Internal communication activities
• Responsible for employer brand perception communication

Skills

Public relations

Editorial writing

Media planning

Content creation

Digital & social media

Influencer marketing

Project leadership

MS Office

Multitasking

Critical thinking

English fluency

Education

University degree in relevant field

Tools

Microsoft Office

Job description

With more than 1300 stores around the world and a strong presence in 60 countries, we continue to grow by adopting the philosophy of “Everyone's Right to Dress Well”, which excites us every day.

Today, we are the leading retail company with 6,000 employees in our head offices and more than 60,000 employees in Turkey and abroad, and a turnover of 4.4 billion dollars.

We are committed to our vision of becoming one of the top 3 retail brands in Europe by 2026 with the enthusiasm of all our employees.

Who are we looking for?

Qualifications:

• University degree in business, marketing, communications, journalism or public affairs or in relevant fields
• Need to be proactive with a strong internal drive
• Energetic, always positive, creative, a good story teller and able to take initiatives
• Enjoy working independently or as part of a team
• At least 5 years of experience of communication projects including press events and marketing activities, sponsorships, crisis communication, social responsibility
• Excellent communication, proof-reading and writing skills (ability to create editorial content is a must)
• Fluency in speaking and writing in English is a must
• Knowledge in all aspects of digital and social media communication, influencer marketing
• Excellent project leading skills
• Interested in fashion and travelling
• Strong knowledge of Microsoft Office applications
• A well organized and detail oriented person with an ability to multi-task
• Ability to take initiative, work independently, and manage multiple tasks with competing deadlines in a fast-paced, results-focused environment
• Critical thinking and analytical skills

Job Description:

• Publicity and reputation, building communications strategy and implementing the strategic plan that aligns with the brand’s business objectives and company culture
• Ensuring positive development of LC Waikiki brand image through traditional media, digital PR and influencer marketing.
• Responsible for press trips, fashion blogger events, press conferences, store opening events
• Sponsorships & corporate social responsibility projects from decision making to planning and execution stages
• Responsible for crisis communications
• Coordinate PR agencies in Turkey
• Internal communication activities
• Responsible for employer brand perception communication