Business Analyst (Mobile Applications)

iSoftStone; Fatih; On-site; TRY 240,000 - 360,000; Full time

Job summary

A global IT service and consulting company is seeking a skilled Business Analyst to enhance a consumer engagement platform. This position merges business, product, and technology, emphasizing mobile apps and digital campaigns. Responsibilities include translating business needs into user stories, defining user journeys, and collaborating with cross-functional teams. Candidates should have a Bachelor's degree, 3–4 years of relevant experience, and strong communication skills. Fluency in English is essential. This role offers the opportunity to impact customer engagement significantly.

Qualifications

• 3–4 years of experience in mobile application or digital product projects.
• Strong ability to convert business needs into actionable product requirements.
• Solid understanding of mobile analytics, user journeys, and engagement strategies.
• Fluent in English (both written and spoken).
• Excellent communication and stakeholder management skills.
• Experience in FMCG sector is a strong plus.
• Fluent in English (written and spoken).

Responsibilities

• Translate business requirements into clear product backlog items and user stories.
• Define and optimize user journeys, engagement flows, and feature requirements.
• Collaborate closely with stakeholders, UX/UI designers, and development teams.
• Support delivery of mobile and digital products from concept to launch.
• Analyze mobile analytics and user behavior to drive product improvements.
• Ensure clear documentation and effective communication across teams.

Skills

Business analysis

User engagement

Mobile application development

Stakeholder management

Analytical skills

Communication

FMCG sector experience

Education

Bachelor’s degree in Engineering, Computer Science, or related field

Job description

About the Role

We are looking for a skilled and proactive Business Analyst to support the design and delivery of an innovative consumer engagement platform for one of our client. This role sits at the intersection of business, product, and technology, focusing on mobile applications, digital campaigns, and data‑driven user engagement.

Description

You will play a key role in shaping user experiences through mobile apps, WhatsApp-based campaigns, gamification mechanics, and AI‑powered personalization strategies aimed at increasing customer engagement and revenue.

Key Responsibilities

• Translate business requirements into clear product backlog items and user stories
• Define and optimize user journeys, engagement flows, and feature requirements
• Collaborate closely with stakeholders, UX/UI designers, and international development teams
• Support delivery of mobile and digital products from concept to launch
• Analyze mobile analytics and user behavior to drive product improvements
• Ensure clear documentation and effective communication across teams

Requirements

• Bachelor’s degree in Engineering, Computer Science, or a related field
• 3–4 years of experience in mobile application or digital product projects
• Strong ability to convert business needs into actionable product requirements
• Solid understanding of mobile analytics, user journeys, and engagement strategies
• Excellent communication and stakeholder management skills
• Experience in the FMCG sector is a strong plus
• Fluent in English (both written and spoken)

iSoftStone is a global IT service and consulting company that creates value and drives success through technology solutions, service excellence, and digital innovation. We specialize in web and application development, software testing and support, data and content management, digital experience, accessibility, and data for machine learning and AI. With 20 delivery centers and more than 90,000 employees worldwide, iSoftStone is proud to serve some of the world’s most well‑known businesses, including 90+ Fortune Global 500 companies.

Visit us at https://www.isoftstoneinc.com.

iSoftStone is committed to the practice of equal opportunity for all its employees and applicants in employment, and does not discriminate on the basis of race or ethnicity, color, age, national origin, religion, creed, marital status, sex, pregnancy, gender, gender identity, sexual orientation, status as an honorably discharged veteran or disabled veteran or military status, political affiliation or belief, citizenship/status as a lawfully admitted immigrant authorized to work in the United States, or presence of any physical, sensory, or mental disability. In addition, reasonable accommodation will be made for known physical or mental limitations for all otherwise qualified persons with disabilities.