Video-Centric Digital Marketing Executive

HR SG PTE. LTD.

Singapore

On-site

SGD 39,000 - 61,000

Full time

4 days ago

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Job summary

HR SG PTE. LTD. is seeking a creative Digital Marketing Executive in Singapore who loves social media, short-form video, and content creation. You will drive our digital presence across TikTok, Instagram, LinkedIn, Facebook, and YouTube with engaging video content and livestreams.

You’ll be comfortable on camera, work with faculty and students, and help turn ideas into content that drives awareness and inquiries. Central location; growth opportunities in a fast-paced education environment.

Qualifications

Bachelor's degree in Marketing, Communications, Media, Business, or related field.
Strong interest in social media, video content, digital marketing and storytelling.
Comfortable speaking on camera and engaging audiences during livestreams.
Proficient using mobile devices and basic production equipment to film content.
Ability to edit short-form videos independently using CapCut, Canva, or Adobe Premiere Pro.
Strong visual sense for pacing, hooks, and engaging content.

Responsibilities

Plan, create, shoot and edit short-form video content for TikTok, Instagram Reels, YouTube Shorts.
Develop engaging content ideas around education, career development and student experiences.
Appear on camera and host TikTok Live and other livestream sessions.
Support livestream planning, scripting, moderation and post-live content reuse.
Write hooks, captions, scripts, headlines and social copy to boost reach.
Produce graphics, carousels and promotional content using Canva, CapCut or Adobe tools.
Collaborate with faculty, students, alumni and teams to tell authentic stories.
Manage the social media content calendar and monitor performance metrics.