Strategic F&B Growth Executive

ANS FRESH & FROZEN PTE. LTD.; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

ANS FRESH & FROZEN PTE. LTD. in Singapore is seeking a proactive New Business Development professional to drive growth in the Fresh Meat & F&B sector.

You will identify opportunities with restaurants, hotels, cafés, caterers, and wholesalers, and lead efforts from prospecting to deal closure. You will conduct market research, generate leads through cold calling and networking, present products, prepare quotations, and coordinate with internal teams to fulfil customer requirements while building

Responsibilities

• New Business Development – Identify and develop new business opportunities with restaurants, hotels, cafés, caterers, wholesalers, supermarkets, and other F&B businesses.
• Lead Generation – Generate new customer leads through cold calling, customer visits, networking, referrals, exhibitions, digital platforms, and industry contacts.
• Customer Acquisition – Approach potential customers, understand their requirements, present products, and convert qualified prospects into active customers.
• Market Research – Research market trends, customer demand, new business segments, competitor activities, and potential growth opportunities.
• HORECA Development – Develop business with hotels, restaurants, cafés, catering companies, institutions, and other food-service customers.
• Customer Visits – Conduct regular sales visits, product presentations, meetings, and business discussions with prospective and existing customers.
• Product Presentation – Present fresh meat, chilled, frozen, seafood, and other F&B products according to customer requirements.
• Quotation & Proposal Preparation – Prepare quotations, proposals, product offers, and commercial presentations in coordination with management.
• Negotiation Support – Discuss pricing, quantities, specifications, delivery requirements, payment terms, and other commercial matters within company-approved limits.
• Customer Relationship Management – Build and maintain strong long-term relationships with customers and key decision-makers.
• Key Account Development – Identify opportunities to increase business with existing customers through additional products, increased volumes, and new requirements.
• Sales Target Achievement – Work toward assigned sales, revenue, new-customer, and business-development targets.
• Product & Market Expansion – Identify opportunities to introduce existing products into new customer segments and markets.
• Customer Requirement Analysis – Understand customer requirements relating to meat cuts, grades, origin, packaging, quantity, quality, pricing, and delivery schedules.
• Coordination with Internal Teams – Coordinate with sales, purchasing, QA, warehouse, logistics, and finance teams to fulfil customer requirements.
• Customer Feedback & Complaint Follow-Up – Collect customer feedback and coordinate with the relevant departments to resolve product or service issues.
• Competitor Monitoring – Monitor competitor products, pricing, promotions, service offerings, and market activities and report relevant information to management.
• Sales Pipeline Management – Maintain an updated record of prospects, leads, customer visits, quotations, negotiations, follow-ups, and expected business.
• Business Development Reporting – Prepare weekly and monthly reports covering new leads, customer visits, quotations, new accounts, sales opportunities, and business results.
• Management Support & Growth Planning – Provide management with market intelligence, customer feedback, potential business opportunities, and suggestions for expanding the company's customer base and revenue.

Job description

ANS FRESH & FROZEN PTE. LTD. in Singapore is seeking a proactive New Business Development professional to drive growth in the Fresh Meat & F&B sector.

You will identify opportunities with restaurants, hotels, cafés, caterers, and wholesalers, and lead efforts from prospecting to deal closure. You will conduct market research, generate leads through cold calling and networking, present products, prepare quotations, and coordinate with internal teams to fulfil customer requirements while building