Social Research Analyst

YEPEESOFT PTE. LTD.; Singapore; On-site; SGD 48,000 - 72,000; Full time

Job summary

YEPEESOFT PTE. LTD. seeks a Research Analyst to conduct market and social research, analyse information, identify trends, and prepare reports to support business planning and decisions.

The role involves collecting data from public sources, surveys, and stakeholders, preparing reports and presentations, and collaborating with teams to drive data-driven marketing and recruitment research initiatives.

Qualifications

• Experience in market research, data analysis, or business research.
• Strong analytical and report-writing skills.
• Excellent communication with stakeholders.
• Ability to manage multiple assignments and work independently.
• Familiarity with digital marketing and recruitment research is a plus.

Responsibilities

• Conduct market and social research using public sources, surveys, and stakeholder inputs.
• Collect, organise, and analyse data to identify market trends, audience insights, and business opportunities.
• Prepare research reports, data summaries, tables, and presentations.
• Conduct competitor analysis and gather industry information.
• Support data-driven marketing initiatives and user acquisition.
• Coordinate with internal teams to track research assignments and deliverables.
• Maintain accurate research records, documentation, and databases.
• Assist with project coordination and provide insights to support business strategies.

Skills

Market research

Data analysis

Report writing

Stakeholder coordination

Independent working

Digital marketing knowledge

Education

Bachelor's degree in Business Administration/Marketing/Research

Job description

Job Description

We are seeking a Research Analyst to conduct market and social research, analyse information, identify trends, and prepare reports to support business planning and decision-making.

Key Responsibilities

• Conduct market and social research using publicly available sources, surveys, and stakeholder inputs.
• Collect, organise, and analyse data to identify market trends, audience insights, and business opportunities.
• Prepare research reports, data summaries, tables, and presentation materials.
• Conduct competitor analysis and gather relevant industry information.
• Support data-driven marketing initiatives and user acquisition activities.
• Coordinate with internal teams and stakeholders to track research assignments and deliverables.
• Maintain accurate research records, documentation, and databases.
• Assist with project coordination and provide insights to support business strategies.

Requirements

• Degree in Business Administration, Marketing, Research, or a related discipline.
• Experience in market research, data analysis, social research, or business research.
• Strong analytical, organisational, and report-writing skills.
• Proficiency in Microsoft Excel, Word, and PowerPoint.
• Good communication and stakeholder coordination skills.
• Ability to work independently and manage multiple assignments.
• Knowledge of digital marketing and recruitment research would be an advantage.