SENIOR VISUAL MERCHANDISING ASSOCIATE

CHARLES & KEITH GROUP; Singapore; On-site; SGD 42,000 - 66,000; Full time

Job summary

Charles & Keith Group in Singapore seeks a seasoned Visual Merchandiser to elevate brand standards across multiple stores. You will lead weekly VM executions, coach retail teams, and act as a brand ambassador to drive customer engagement and sales through compelling visuals.

Coordinate seasonal window displays, manage in-store zoning and product rotations, monitor stock levels, and share insights on fashion trends.

Qualifications

• Minimum 3 years of Visual Merchandising experience in fashion retail.
• Strong understanding of VM principles and fashion trends.
• Proficient in Microsoft Excel and PowerPoint.

Responsibilities

• Oversee VM standards across stores, and weekly execution for at least 5 model stores.
• Lead, coach and develop retail teams to ensure brand standards and VM guidelines are followed.
• Act as a brand ambassador and VM role model, driving visuals to enhance customer experience and sales.
• Coordinate seasonal window displays with Country/Regional VM teams and manage product rotations.
• Plan store zoning and merchandising updates in line with guidelines and priorities.
• Monitor inventory levels and propose stock adjustments aligned with brand direction.

Skills

Visual Merchandising

Leadership

Store Management

Fashion Retail

Microsoft Office

Tools

Excel

PowerPoint

Job description

We’re on the lookout for individuals who are passionate about fashion, think outside the box, and have an eye for innovation.

Unleash your potential with us, and join us as we create joy and excitement in our global community to empower people to express themselves freely through fashion.

RESPONSIBILITIES

• Oversee Visual Merchandising standards across stores, with direct responsibility for the weekly execution and standards of at least 5 model stores
• Lead, coach and develop retail teams in ensuring consistent execution of brand standards and VM guidelines
• Act as a brand ambassador and VM role model, demonstrating strong visual, commercial and fashion acumen
• Drive the use of Visual Merchandising as a commercial tool to enhance customer experience, product visibility and sales performance
• Conduct necessary market observations and identify relevant VM, retail and fashion trends, sharing insights and best practices with the wider teams

Window Display

• Coordinate with Country/Regional Visual Merchandising team on seasonal window display installations and executions
• Manage window display product rotations in line with seasonal guidelines and data
• Ensure window displays are consistently maintained to brand standards and effectively communicate key seasonal stories and product focuses

In-Store Visual Merchandising

• Plan, prepare and execute regular store zoning, product rotations and merchandising updates in line with Country VM guidelines and strategic direction, adapting execution where appropriate to reflect store performance, inventory and seasonal priorities
• Work closely with Boutique Managers & Retail Operations to identify and maximise the visibility of key products and commercial priorities
• Proactively monitor inventory levels and incorporate stock availability into overall merchandising decisions
• Recommend suitable alternative products in the event of stock shortages, ensuring proposed changes remain aligned with brand guidelines and are validated with the Country/Regional Visual Merchandiser where required
• Provide timely qualitative and photographic feedback following each rotation, highlighting key observations, challenges and opportunities
• Manage and maintain an accurate inventory of VM props, fixtures and merchandising tools where required
• Identify opportunities to improve VM execution and store presentation through regular market research, observations and feedback
• Support and execute ad-hoc VM projects and responsibilities as assigned

REQUIREMENTS

• Minimum 3 years of relevant Visual Merchandising experience with proven portfolio in the fashion industry
• Strong understanding of Visual Merchandising principles, fashion retail and consumer trends
• Strong fashion sense with a keen eye for styling, composition, colour and product presentation
• Commercially minded, with the ability to translate VM direction into sales and customer engagement opportunities
• Proficient in Microsoft Office, particularly Excel and PowerPoint
• Strong leadership, coaching and interpersonal skills, with the ability to work effectively with Operations team and cross-functional stakeholders
• Excellent organisational and time management skills, with the ability to manage multiple stores, projects and competing priorities
• Meticulous and detail-oriented, with a strong sense of ownership and follow-through
• Adaptable and comfortable working in a fast-paced, dynamic retail environment
• Proactive, collaborative and solutions-oriented, with the ability to work independently while contributing effectively as part of a team